Cybersecurity Expansion Giacom has recently expanded its cybersecurity capabilities through a distribution partnership with Huntress Labs, offering Managed Endpoint Detection and Response and 24/7 specialist support. This creates senior MSPs and channel partners opportunities to upsell comprehensive security services to existing and new customers without adding operational complexity.

Wholesale Mobility The launch of Velocity, Giacom's Wholesale Mobile proposition, enables partners to sell mobile services across major networks (Vodafone, EE, O2). This presents a cross-sell opportunity for current IT service clients needing integrated connectivity solutions and for resellers looking to add mobile offerings to their portfolio.

Financial Insight Services Joint offering with Evolution Capital delivers CFO Assist and Virtual CFO to MSPs and tech resellers, delivering real-time profitability and KPI insights. This creates a pathway to sell financial management tooling and advisory services as a value-add to existing customer bases.

Award & Visibility Giacom’s industry recognition, including multiple awards at Technology Reseller Awards and CRN events, enhances credibility for selling their Cloud marketplace and related services to mid-market clients seeking proven partners with innovation credentials.

Strategic Growth Events Participation in partner events and ongoing updates signal an active ecosystem strategy. Sales opportunities include joint marketing with partner ecosystems, cross-promotions with award recognitions, and leveraging Velocity and CFO offerings to target MSPs and IT resellers aiming to streamline operations and expand service lines.