Brand Transition Opportunity Gift Box Corporation of America recently rebranded as WholeStyle Packaging, opening a chance to engage clients looking for refreshed branding and expanded product offerings within the packaging industry.

Mid-Sized Market Niche With a revenue range of 10 to 25 million and a team of 51-200 employees, the company is a prime target for suppliers aiming to grow within the mid-market packaging segment that balances quality and flexibility.

Technology Adoption Utilizing modern platforms such as WordPress, Google Cloud, and Mailchimp indicates openness to innovative digital tools, providing opportunities for offering digital marketing, e-commerce solutions, or supply chain technology enhancements.

Customer Retention Focus The company emphasizes consistent service from the same sales representatives despite its rebranding, which suggests a stable and loyal customer base receptive to personalized, dedicated support—ideal for relationship-building sales approaches.

Growth Potential Compared to larger players like International Paper and DS Smith, WholeStyle Packaging offers a smaller scale, which can be leveraged for customized solutions and niche market penetrations, representing growth opportunities with targeted solutions.