Cybersecurity Backbone Great Lakes Computer recently selected SentinelOne to provide the backbone of cybersecurity protection for its SMB clients, signaling a strong focus on robust endpoint security and a potential opportunity to upsell comprehensive security services, managed detection and response, and ongoing security posture assessments for their client base.

Printing Solutions The company partners with BIXOLON to offer best in class printing solutions and provides managed print services, creating a sales opening for expanded print fleet management, device lifecycle services, and printer/plotter maintenance offerings for SMB customers.

Email Security Momentum With Mimecast and Barracuda email protection technologies in their stack, there is a track record of focusing on email security; this suggests opportunities to cross-sell advanced email security, archiving, anti-phishing training, and secure collaboration solutions to existing clients.

SMB Focus The firm serves small and mid-sized businesses with a full spectrum of IT support, managed services, maintenance, and network consulting, indicating a ripe market for scalable MSP packages, bundled IT services, and remote monitoring offerings tailored to SMB budgets.

Strategic Partnerships Longstanding partnerships with Mimecast, Beachcliff Tech, and BIXOLON indicate openness to ecosystem collaborations; leverage these relationships to position integrated security, printing, and IT solutions, and to co-sell with partners to reach a broader SMB audience.