Expanded marketplace Green Jeeva operates a global e-commerce platform connecting buyers and sellers of dietary ingredients, presenting a scalable sales channel for manufacturers and distributors to reach nutraceutical, dietary supplement, and food & beverage customers.

Nutraceutical focus With a catalog including herbal ingredients, probiotics, enzymes, vitamins, minerals, and excipients, there are cross-sell and bundling opportunities across supplement finished products, private label projects, and contract manufacturing services.

Funding range Reported revenue of 50 to 100 million USD and a mid-size employer base signal maturity and buying power, enabling larger order opportunities, multi-site procurement, and longer-term supplier partnerships.

Digital engagement Use of AdRoll, LinkedIn Ads, Hotjar, Microsoft Clarity, and WhatsApp Business indicates a data-driven, multi-channel outreach approach; sales teams can align with these channels for lead generation, retargeting, and faster engagement.

Recent upgrade The January 2025 launch of an enhanced B2B platform suggests increasing procurement efficiency and compliance features, creating upsell paths for value-added services such as supplier vetting, transparent supply chain tooling, and analytics dashboards.