Insights

Niche Market Guardian Baseball is a small, specialized marketplace and on-field equipment brand within Major League Baseball, presenting a targeted opportunity to upsell to professional teams, youth leagues, and field staff seeking official or compatible gear.

Omni Channel With an omnichannel retail approach across professional and youth baseball and softball equipment, there is potential to cross-sell across online channels, wholesale partners, and direct-to-consumer touchpoints to maximize lifetime value.

Tech Stack Leveraging Shopify, Zoho, Zendesk and modern payment options suggests a ready-made foundation for enhanced commerce experiences, CRM, and customer service outreach to expand product lines and automate lead nurturing.

Growth Readiness Small team size and recent funding indicate agility and openness to partnerships or pilot programs, making it suitable for inbound collaboration, co-marketing, or distribution deals to accelerate sales.

Market Positioning Founded by a former MLB All-Star and positioned as the only on-field equipment brand founded in MLB, there is a storytelling and credibility angle to leverage in sponsorships, endorsements, and selective retail expansions to gain competitive share.

Similar companies to Guardian Baseball

Guardian Baseball Tech Stack

Guardian Baseball uses 8 technology products and services including Zoho, Zendesk, Shopify, and more. Explore Guardian Baseball's tech stack below.

Guardian Baseball's Email Address Formats

Guardian Baseball uses at least 3 email formats:
Guardian Baseball Email FormatsExamplePercentage
First.Last@guardianbaseball.comJohn.Doe@guardianbaseball.com
53%
First@guardianbaseball.comJohn@guardianbaseball.com
42%
Last@guardianbaseball.comDoe@guardianbaseball.com
5%

Frequently Asked Questions

What is Guardian Baseball's official website and social media links?

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Guardian Baseball's official website is guardianbaseball.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Guardian Baseball generate?

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As of September 2026, Guardian Baseball's annual revenue is estimated to be <$1M.

What is Guardian Baseball's NAICS code?

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Guardian Baseball's NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does Guardian Baseball have currently?

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As of September 2026, Guardian Baseball has approximately 9 employees across 1 continents, including North America. Key team members include Branch Manager: W. L. Explore Guardian Baseball's employee directory with LeadIQ.

What industry does Guardian Baseball belong to?

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Guardian Baseball operates in the Sporting Goods Manufacturing industry.

What technology does Guardian Baseball use?

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Guardian Baseball's tech stack includes Zoho, Zendesk, Shopify, Google Workspace, Klaviyo, Amazon Pay, Apple Pay and Google Pay.

What is Guardian Baseball's email format?

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Guardian Baseball's email format typically follows the pattern of First.Last@guardianbaseball.com. Find more Guardian Baseball email formats with LeadIQ.

How much funding has Guardian Baseball raised to date?

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As of September 2026, Guardian Baseball has raised $250K in funding. The last funding round occurred on Sep 06, 2022 for $250K.

When was Guardian Baseball founded?

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Guardian Baseball was founded in 2017.
Guardian Baseball logo

Guardian Baseball

Sporting Goods ManufacturingKentucky, United States2-10 Employees

Guardian Baseball is a small, Louisville-based company operating in the sporting goods sector as both a manufacturer and an omni-channel retailer of baseball and softball equipment for professional and youth markets. It is described as the only equipment brand that originated from a marketplace and is on field in Major League Baseball. The business was co-founded by former MLB All-Star Matt Joyce, who spent 14 seasons in the league. This structure supports multiple sales channels to reach players and teams.

The company is positioned within the Sporting Goods Manufacturing industry, serving players at different levels by providing equipment through diverse retail avenues. With a small team and a local base in Louisville, Guardian Baseball maintains an online presence and focuses on access to gear across multiple channels.

Section iconCompany Overview

NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
2017
Employees
2-10

Section iconFunding & Financials

  • $250K

    Guardian Baseball has raised a total of $250K of funding over 1 rounds. Their latest funding round was raised on Sep 06, 2022 in the amount of $250K as a Seed.

  • <$1M

    Guardian Baseball's revenue is estimated to be in the range of <$1M

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