Community Engagement The Idaho Press actively partners with local organizations such as the Nampa Chamber of Commerce and Boise Schools, indicating strong community ties and opportunities for local advertising, sponsorships, and event collaborations.

Digital Expansion Recent hires of digital and community-focused leadership suggest an emphasis on expanding digital content and online engagement, opening avenues for digital advertising, sponsored content, and online products.

Audience Growth The expansion into Boise and Ada County has increased statewide coverage and readership, offering new regional advertising markets and targeted marketing opportunities for local businesses.

Financial Stability With revenue estimates between 50 million and 100 million dollars, the company demonstrates financial resilience, supporting growth initiatives, technology upgrades, and diversified advertising services.

Market Position As the second largest daily newspaper in Idaho with a broad weekly audience, the Idaho Press is a key platform for local promotions, community events, and regional brand visibility to attract potential advertising partners.