Insights

Strategic Industry Focus Insight Strategy Group is deeply embedded in the market research industry with a strong emphasis on sports, media, and lifestyle brands, providing tailored research and analytics services that help clients engage and grow their fan bases, presenting opportunities to offer integrated marketing solutions and advanced fan engagement tools.

Innovative Product Launches Recent launches like Brand Effect Pro and Brand Tracking+ demonstrate the company's commitment to innovation, signaling opportunities to sell complementary analytics and measurement solutions that can enhance client advertising effectiveness and brand awareness.

Technology Adoption The company's use of advanced tech stacks including SAS, MarketSight, and streaming analytics indicates a technologically savvy environment open to exploring emerging data sciences and AI-driven tools for deeper consumer insights, creating potential for upselling AI-enabled research platforms.

Leadership and Growth With recent leadership changes and the appointment of co-presidents, the company is poised for expansion and strategic repositioning, offering avenues to introduce scalable analytics offerings and customized research packages aligned with their growth objectives.

Market Position & Revenue Operating with revenues between $10M and $50M and positioned alongside larger competitors, Insight Strategy Group presents a niche opportunity for targeted, high-value enterprise solutions and strategic consulting to differentiate their service offerings within the competitive market research space.

Similar companies to Insight Strategy Group (now MarketCast)

Insight Strategy Group (now MarketCast) Tech Stack

Insight Strategy Group (now MarketCast) uses 8 technology products and services including Open Graph, HubSpot Cookie Policy Banner, NoSQL, and more. Explore Insight Strategy Group (now MarketCast)'s tech stack below.

Open Graph
Content Management System
HubSpot Cookie Policy Banner
Cookie Compliance
NoSQL
Database
Zendesk
Documentation Tools
Okta
Identity Verification
LinkedIn Learning
Learning Management System
macOS
Operating Systems & Computing Languages
RabbitMQ
Software Framework

Media & News

Insight Strategy Group (now MarketCast)'s Email Address Formats

Insight Strategy Group (now MarketCast) uses at least 2 format(s):

Insight Strategy Group (now MarketCast) Email Formats	Example	Percentage
FirstL@insightstrategygroup.com	JohnD@insightstrategygroup.com	64%
First.Last@insightstrategygroup.com	John.Doe@insightstrategygroup.com	27%
FirstLast@insightstrategygroup.com	JohnDoe@insightstrategygroup.com	3%
Last.First@insightstrategygroup.com	Doe.John@insightstrategygroup.com	3%
FLast@insightstrategygroup.com	JDoe@insightstrategygroup.com	1%
First@insightstrategygroup.com	John@insightstrategygroup.com	2%
First.Last@marketcast.com	John.Doe@marketcast.com	96%
Last@marketcast.com	Doe@marketcast.com	2%
FLast@marketcast.com	JDoe@marketcast.com	2%

Frequently Asked Questions

Where is Insight Strategy Group (now MarketCast)'s headquarters located?

Insight Strategy Group (now MarketCast)'s main headquarters is located at 40 W 25th St, 11th Floor New York, New York 10010, US. The company has employees across 5 continents, including North AmericaAsiaEurope.

What is Insight Strategy Group (now MarketCast)'s phone number?

You can contact Insight Strategy Group (now MarketCast)'s main corporate office by phone at

+1-212-584-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Insight Strategy Group (now MarketCast)'s official website and social media links?

Insight Strategy Group (now MarketCast)'s official website is marketcast.com and has social profiles on LinkedIn.

What is Insight Strategy Group (now MarketCast)'s NAICS code?

Insight Strategy Group (now MarketCast)'s NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Insight Strategy Group (now MarketCast) have currently?

As of October 2025, Insight Strategy Group (now MarketCast) has approximately 51 employees across 5 continents, including North AmericaAsiaEurope. Key team members include President: A. M.Founder: R. A.Marketing Consultant And Founder: M. B.. Explore Insight Strategy Group (now MarketCast)'s employee directory with LeadIQ.

What industry does Insight Strategy Group (now MarketCast) belong to?

Insight Strategy Group (now MarketCast) operates in the Market Research industry.

What technology does Insight Strategy Group (now MarketCast) use?

Insight Strategy Group (now MarketCast)'s tech stack includes Open GraphHubSpot Cookie Policy BannerNoSQLZendeskOktaLinkedIn LearningmacOSRabbitMQ.

What is Insight Strategy Group (now MarketCast)'s email format?

Insight Strategy Group (now MarketCast)'s email format typically follows the pattern of FirstL@insightstrategygroup.com. Find more Insight Strategy Group (now MarketCast) email formats with LeadIQ.

When was Insight Strategy Group (now MarketCast) founded?

Insight Strategy Group (now MarketCast) was founded in 1998.

Insight Strategy Group (now MarketCast)

Market ResearchUnited States51-200 Employees

Insight Strategy Group has joined forces and combined our brand, capabilities and shared vision of the future with MarketCast, our parent company and new namesake. Together, our collective focus will be on growing fandom, helping lifestyle, media and sports brands find and engage the fans that matter most to their businesses. 

And, we are using our newly expanded quantitative, qualitative and data science skills to support a wider range of client needs than ever before including strategy development, ad-creative optimization, brand tracking, social media analysis, live event fan experiences and product development & positioning. 

With ISG now fully integrated into MarketCast, this LinkedIn page will not be updated. We encourage you to follow MarketCast at https://www.linkedin.com/company/marketcast/ or visit MarketCast.com.