Insights

Licensing Momentum Just Play has a global master toy partnership with Dr. Seuss Enterprises, enabling wide ranging product lines and global distribution. This presents sales opportunities to co create new Seuss inspired toys and cross category items, leveraging Dr Seuss storytelling to drive seasonal campaigns and retail exclusives.

European Expansion With a new Country Manager for the GSA region, Just Play is accelerating Western European market entry. Target opportunities include local licensing deals, retailer partnerships, and region specific product assortments to increase share in established toy channels.

Cause Marketing The Make-A-Wish partnership signals a CSR driven sales angle. Propose limited edition charitable products or campaigns that align with Make-A-Wish Southern Florida, helping retailers meet corporate social responsibility goals while boosting consumer affinity.

Innovation Platform Just Play combines proprietary lines with licensor partnerships and a modern tech stack enabling rapid design, AI assisted trend insights, and interactive packaging. Pitch opportunities for next generation play experiences, augmented reality features, or digital companion content.

Retail Readiness A strong e commerce and licensing infrastructure including Amazon, SPS Commerce and digital creative tools positions Just Play to scale with retailers and online marketplaces for multi country launches, including direct to consumer programs and seasonal drops.

Just Play Tech Stack

Just Play uses 8 technology products and services including html5media, SOLIDWORKS, SQL, and more. Explore Just Play's tech stack below.

  • html5media
    Audio, Video, Graphics
  • SOLIDWORKS
    Cad & Graphics
  • SQL
    Database
  • Amazon
    E-commerce
  • OpenAI
    Generative Ai
  • WP Engine
    Platform As A Service
  • SPS Commerce
    Retail Analytics Software
  • Adobe Creative Suite
    Visualisation Software

Media & News

Just Play's Email Address Formats

Just Play uses at least 1 format(s):
Just Play Email FormatsExamplePercentage
FLast@justplayproducts.comJDoe@justplayproducts.com
99%
First.MiddleLast@justplayproducts.comJohn.MichaelDoe@justplayproducts.com
1%

Frequently Asked Questions

Where is Just Play's headquarters located?

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Just Play's main headquarters is located at Boca Raton, Florida United States. The company has employees across 5 continents, including North AmericaEuropeOceania.

What is Just Play's official website and social media links?

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Just Play's official website is justplayproducts.com and has social profiles on LinkedIn.

What is Just Play's SIC code NAICS code?

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Just Play's SIC code is 5092 - Toys and Hobby Goods and Supplies NAICS code is 31-33 - Manufacturing.

How many employees does Just Play have currently?

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As of May 2026, Just Play has approximately 397 employees across 5 continents, including North AmericaEuropeOceania. Key team members include Ceo: J. R.Chief Operating Officer: J. G.Vice President - Engineering: D. W.. Explore Just Play's employee directory with LeadIQ.

What industry does Just Play belong to?

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Just Play operates in the Manufacturing industry.

What technology does Just Play use?

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Just Play's tech stack includes html5mediaSOLIDWORKSSQLAmazonOpenAIWP EngineSPS CommerceAdobe Creative Suite.

What is Just Play's email format?

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Just Play's email format typically follows the pattern of FLast@justplayproducts.com. Find more Just Play email formats with LeadIQ.

When was Just Play founded?

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Just Play was founded in 2010.

Just Play

ManufacturingFlorida, United States201-500 Employees

Just Play is a mid-sized toy manufacturer based in Boca Raton, Florida. The company designs and produces a broad range of children's products, including figures, playsets, dolls, plush, and dress-up items, developing both proprietary lines and products licensed from popular entertainment brands in collaboration with licensing partners. Founded in 2010 by Charlie Emby and Geoffrey Greenberg, Just Play has established a notable position in North America, where it was ranked sixth among toy companies by NPD.

In March 2026, Just Play entered a global master toy partnership with Dr. Seuss Enterprises to develop a wide-ranging line inspired by Dr. Seuss properties. In June 2026, the company appointed Philipp Roser as Country Manager for the GSA region (Germany, Austria and Switzerland), signaling ongoing expansion beyond the United States.

Section iconCompany Overview

Headquarters
Boca Raton, Florida United States
SIC Code
5092 - Toys and Hobby Goods and Supplies
NAICS Code
31-33 - Manufacturing
Founded
2010
Employees
201-500

Section iconFunding & Financials

  • $1B$10B

    Just Play's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Just Play's revenue is estimated to be in the range of $1B$10B

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