Award momentum Kaplan Higher Education recently secured top recognition at the 2026 EdTech Awards for Best Test Prep Solution, signaling strong market validation and a compelling value proposition to prospective partners and institutions seeking proven outcomes.

Public sector expansion Kaplan has secured a government contract with the Illinois Student Assistance Commission to provide universal test prep and skills development across public universities and pilots with community colleges, presenting a sales path into state-funded education programs and large-scale contracts.

Scale and reach With a footprint across Fort Lauderdale, Orlando, and Chicago and support for around 30,000 students through over 180 degree offerings, Kaplan demonstrates substantial scale and geographic coverage, offering opportunities to upsell technology platforms, analytics, and student success services to mid- to large-sized institutions.

Data security focus A recent data breach incident underscores a need for enhanced security and compliant data handling; this creates a sellable angle for Kaplan to partner with institutions on robust information governance, risk management, and secure IT solutions.

Technology stack Existing investments in Oracle, Google Analytics 360, and other developer tools indicate openness to deeper digital transformation, enabling cross-sell of advanced analytics, learning science-driven programs, and integrated marketing, admissions, and student support platforms.