Insights

Premium wine market LANGTONS positions itself as Australia’s premier luxury fine wine destination with a long-standing history in auctions, retail, and experiences, signaling strong potential to upsell high-end collections, memberships, and exclusive event access to affluent collectors.

Expansion into benchmarking Recent news indicates LANGTONS is launching a Classification of International Wine in 2026, expanding its benchmarking system beyond Australia. This creates opportunities to cross-sell international lot access, valuation services, and premium consulting to both Australian and international buyers.

Online auction growth The 2024 online auction launch for Champagne and the broader digital auction capabilities reveal a channel with rising demand. Sales development can target online bidders, strategic partnerships with wine clubs, and tech-enabled bidding experiences to capture incremental revenue.

Heritage and valuations Langtons has a long-tenured valuations expert and deep heritage dating back to 1990, suggesting potential for premium appraisal services, authentication, and curated investment-grade catalog consulting for collectors building aging or investment-focused portfolios.

Philanthropy and partnerships Past collaborations with Humpty Dumpty Foundation and client-relations-driven services indicate a strong opportunity to package corporate gifting, charity auctions, and CSR-aligned experiences to capture corporate accounts and event-based revenue.

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LANGTONS Tech Stack

LANGTONS uses 8 technology products and services including AdRoll, Microsoft Advertising, Fullstory, and more. Explore LANGTONS's tech stack below.

LANGTONS's Email Address Formats

LANGTONS uses at least 2 email formats:
LANGTONS Email FormatsExamplePercentage
First.Last@langtons.com.auJohn.Doe@langtons.com.au
97%
FirstL@langtons.com.auJohnD@langtons.com.au
3%

Frequently Asked Questions

What is LANGTONS's official website and social media links?

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LANGTONS's official website is langtons.com.au and has social profiles on LinkedIn.

How much revenue does LANGTONS generate?

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As of August 2026, LANGTONS's annual revenue is estimated to be $1M - $10M.

What is LANGTONS's SIC code and NAICS code?

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LANGTONS's SIC code is 2084 - Wines, Brandy, and Brandy Spirits and NAICS code is 44-45 - Retail Trade.

How many employees does LANGTONS have currently?

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As of August 2026, LANGTONS has approximately 76 employees across 3 continents, including Oceania, Europe and North America. Key team members include Head Of Marketing: K. C., Head Of Auctions & Secondary Market: M. A. D. and Director: E. L. Explore LANGTONS's employee directory with LeadIQ.

What industry does LANGTONS belong to?

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LANGTONS operates in the Retail industry.

What technology does LANGTONS use?

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LANGTONS's tech stack includes AdRoll, Microsoft Advertising, Fullstory, Adobe Experience Cloud, Google Workspace, DocuSign, Miro and Piwik PRO Core.

What is LANGTONS's email format?

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LANGTONS's email format typically follows the pattern of First.Last@langtons.com.au. Find more LANGTONS email formats with LeadIQ.

When was LANGTONS founded?

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LANGTONS was founded in 1988.
LANGTONS logo

LANGTONS

RetailNew South Wales, Australia51-200 Employees

LANGTONS is an Australian firm focused on luxury fine wine, tracing its roots to a specialist wine auction house more than 35 years ago. It now integrates retail, wine consignment, events and auctions with client relationship management to serve its clientele.

Based in Surry Hills, New South Wales, the company operates within the retail industry and sits at the crossroads of primary sales, secondary market activity and experiential offerings. Its core customers are collectors and wine enthusiasts looking to build and manage a fine wine collection for drinking, aging or investment, with services spanning purchases, valuations and auctions. In 2024, Langton's expanded its online presence with a dedicated online auction series, Champagne: Auctioning the World's Finest.

Section iconCompany Overview

SIC Code
2084 - Wines, Brandy, and Brandy Spirits
NAICS Code
44-45 - Retail Trade
Founded
1988
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    LANGTONS's revenue is estimated to be in the range of $1M - $10M

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