Insights

Strategic Acquisition Lesser Evil was acquired by Hershey Company for 750M in 2025, indicating strong market validation and potential access to Hershey’s distribution, retail relationships, and resources for scaled sales efforts.

Retail Expansion A 303,100-square-foot lease with Lincoln Equities Group signals ongoing expansion and facility investments, presenting opportunities to align co-packers, logistics partners, and wholesale channels with their growing capacity.

New Product launches Recent and upcoming product introductions such as Cheezmos Puffs and pumpkin spice popcorn create cross-sell opportunities across clean-label and organic snack categories, plus potential shelf-space tests with retailers seeking innovative snacks.

Private Label Readiness Operating as a smaller, clean-label producer with scale post-acquisition suggests potential for contract manufacturing, private label partnerships, and white-label opportunities with retailers and brands seeking organic, less-processed snacks.

SustainabilityPosition Emphasis on organic, clean ingredients and sustainable practices aligns with retailers and brands pursuing ESG-aligned assortments; a strategic fit for partnerships with retailers and brands prioritizing transparency and smarter packaging.

Similar companies to Lesser Evil

Lesser Evil Tech Stack

Lesser Evil uses 8 technology products and services including Google AdSense, Zendesk, Shopify, and more. Explore Lesser Evil's tech stack below.

Media & News

Lesser Evil's Email Address Formats

Lesser Evil uses at least 3 email formats:
Lesser Evil Email FormatsExamplePercentage
First@lesserevil.comJohn@lesserevil.com
72%
Last@lesserevil.comDoe@lesserevil.com
17%
FirstL@lesserevil.comJohnD@lesserevil.com
11%

Frequently Asked Questions

What is Lesser Evil's phone number?

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You can contact Lesser Evil's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Lesser Evil's official website and social media links?

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Lesser Evil's official website is lesserevil.com and has social profiles on LinkedIn.

How much revenue does Lesser Evil generate?

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As of August 2026, Lesser Evil's annual revenue is estimated to be $1M - $10M.

What is Lesser Evil's NAICS code?

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Lesser Evil's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Lesser Evil have currently?

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As of August 2026, Lesser Evil has approximately 9 employees across 1 continents, including North America. Key team members include Supervisor: J. P. Explore Lesser Evil's employee directory with LeadIQ.

What industry does Lesser Evil belong to?

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Lesser Evil operates in the Food and Beverage Services industry.

What technology does Lesser Evil use?

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Lesser Evil's tech stack includes Google AdSense, Zendesk, Shopify, Mailchimp, Klaviyo, Apple Pay, Adobe Creative Suite and Piwik PRO Core.

What is Lesser Evil's email format?

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Lesser Evil's email format typically follows the pattern of First@lesserevil.com. Find more Lesser Evil email formats with LeadIQ.
Lesser Evil logo

Lesser Evil

Food and Beverage ServicesOhio, United States2-10 Employees

Lesser Evil is a consumer goods company based in Wooster, Ohio, that develops snack foods positioned as organic, clean-label, and less-processed. The company has launched products such as Moonions, illustrating a focus on snacks for consumers seeking simpler ingredients and transparent sourcing. In the broader food and beverage industry, Lesser Evil operated as a small, specialty snack producer that expanded its presence over time. In 2025, The Hershey Company completed its acquisition of LesserEvil LLC, bringing the brand into a larger corporate portfolio. The company maintains a small team and has pursued growth through partnerships and product development prior to the acquisition.

Section iconCompany Overview

Phone number
NAICS Code
722 - Food Services and Drinking Places
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Lesser Evil's revenue is estimated to be in the range of $1M - $10M

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