Innovative Seasonal Offerings Love Corn's recent launch of seasonal trick-or-treat packs and limited edition holiday multipacks demonstrates their capability to create festive themed products. This approach presents opportunities to develop tailored seasonal assortments for other holidays or events, appealing to consumers seeking novelty and limited-time options.
Health-Conscious Product Appeal With the introduction of healthy alternatives like crunchy corn snacks and a premium crunchy corn option as a healthier swap for traditional snacks, there is potential to target health-conscious retail channels, organic supermarkets, and specialty stores looking for better-for-you snack options.
Strategic Partnerships Love Corn's collaborations with design and snack partners such as Clickwebdesign and Tangent Partnership Ltd highlight their openness to co-marketing and branding partnerships. This strategy can be expanded to form partnerships with wellness brands, snack distributors, or lifestyle brands to increase market reach.
Expanding Packaging Format The launch of share packs, multipacks, and gift jars indicates their interest in diverse packaging formats. Developing additional sizes or exclusive collaborations for gift and large format packaging can open sales channels in gift shops, corporate gifting, and bulk retail sectors.
Growing Retail Presence Recent product launches at prominent retail locations like Target suggest a focus on increasing shelf space and visibility in mainstream retail outlets. Targeting other major supermarkets and convenience store chains could significantly expand their market penetration and sales opportunities.