Acquisition Strength Ligatus's acquisition by Outbrain, a leading discovery and native advertising platform, enhances its market credibility and presents cross-selling opportunities within Outbrain’s broader client base seeking native advertising solutions.
Innovative Solutions The launch of revenee, a self-service native advertising network, indicates Ligatus's commitment to flexible and budget-friendly advertising options, appealing to a wide range of advertisers and creating upsell opportunities for enterprise solutions.
Market Expansion Ligatus’s recent expansion into the UK and France, with dedicated country managers, signals growth potential in European markets, offering prospects to reach regional clients seeking native advertising services.
Technological Capabilities Utilizing a tech stack featuring GitHub, Docker, Salesforce, and Ember.js demonstrates Ligatus's technological agility, which can be leveraged to offer advanced, customized native advertising solutions to clients with complex needs.
Revenue Potential With an estimated revenue between 1M and 10M and a modest team size, Ligatus presents an opportunity for scalable, cost-effective native advertising partnerships, especially appealing to mid-market brands looking for high-quality native ad placements.