Insights

Expanding Retail Presence Long's Jewelers recently opened a new flagship location on Boston's prestigious Newbury Street and expanded internationally with a store in the United Kingdom, indicating growth ambitions and increased brand visibility. This expansion suggests potential sales opportunities in premium retail spaces and international markets.

Premium Product Focus The company's strong partnerships with luxury brands like Rolex, Patek Philippe, Cartier, and Mikimoto, along with the launch of a Rolex Certified Pre-Owned program, highlight its focus on high-end clientele. There is an opportunity to engage affluent customers through targeted marketing campaigns and exclusive experiences.

Digital Engagement Strategies With a robust tech stack including Shopify, HubSpot, and digital advertising platforms, Long's Jewelers demonstrates an active approach to digital marketing and e-commerce. Sales initiatives could leverage personalized digital outreach and online luxury sales channels to tap into a broader customer base.

Strong Heritage and Customer Loyalty Founded in 1878 and emphasizing its heritage of offering high-quality products and services, Long's Jewelers has built a loyal customer base for significant life moments. Developing loyalty programs or exclusive membership perks could increase repeat sales and customer lifetime value.

Market Position and Competitiveness Operating in a competitive luxury jewelry market with similar companies like Ben Bridge and Blue Nile but maintaining a revenue range of up to $250M, Long’s Jewelers has room to differentiate through unique offerings, strategic partnerships, and enhanced customer experiences to capture more market share.

Long's Jewelers Tech Stack

Long's Jewelers uses 8 technology products and services including The Trade Desk, Google Conversion Tracking, Shopify, and more. Explore Long's Jewelers's tech stack below.

  • The Trade Desk
    Advertising
  • Google Conversion Tracking
    Advertising Networks
  • Shopify
    E-commerce
  • HubSpot
    Marketing Automation
  • reCAPTCHA
    Security
  • Google Tag Manager
    Tag Management
  • Tailwind CSS
    UI Frameworks
  • Facebook
    Widgets

Long's Jewelers's Email Address Formats

Long's Jewelers uses at least 1 format(s):
Long's Jewelers Email FormatsExamplePercentage
FLast@longsjewelers.comJDoe@longsjewelers.com
79%
First.Last@longsjewelers.comJohn.Doe@longsjewelers.com
12%
Last@longsjewelers.comDoe@longsjewelers.com
6%
FirstLast@longsjewelers.comJohnDoe@longsjewelers.com
3%

Frequently Asked Questions

Where is Long's Jewelers's headquarters located?

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Long's Jewelers's main headquarters is located at 60A South Ave, Burlington, MA 01803, US. The company has employees across 2 continents, including North AmericaOceania.

What is Long's Jewelers's phone number?

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You can contact Long's Jewelers's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Long's Jewelers's official website and social media links?

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Long's Jewelers's official website is longsjewelers.com and has social profiles on LinkedIn.

What is Long's Jewelers's SIC code NAICS code?

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Long's Jewelers's SIC code is 6311 - Life Insurance NAICS code is 4483 - Jewelry, Luggage, and Leather Goods Stores.

How many employees does Long's Jewelers have currently?

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As of October 2025, Long's Jewelers has approximately 112 employees across 2 continents, including North AmericaOceania. Key team members include Chief Executive Officer: B. R.Chief Executive Officer: R. R.Vp Of Merchandising: C. C.. Explore Long's Jewelers's employee directory with LeadIQ.

What industry does Long's Jewelers belong to?

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Long's Jewelers operates in the Retail Luxury Goods and Jewelry industry.

What technology does Long's Jewelers use?

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Long's Jewelers's tech stack includes The Trade DeskGoogle Conversion TrackingShopifyHubSpotreCAPTCHAGoogle Tag ManagerTailwind CSSFacebook.

What is Long's Jewelers's email format?

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Long's Jewelers's email format typically follows the pattern of FLast@longsjewelers.com. Find more Long's Jewelers email formats with LeadIQ.

When was Long's Jewelers founded?

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Long's Jewelers was founded in 1878.

Long's Jewelers

Retail Luxury Goods and JewelryUnited States51-200 Employees

Thomas Long, a Massachusetts native, opened his Boston-based jewelry business in 1878. It was the beginning of New England’s love affair with Long’s. Since then, Long’s has become the foundation of Boston’s luxury jewelry and timepiece market. 

A family-owned and operated business, Long’s now has six stores throughout Massachusetts & New Hampshire. Long’s carries the finest collection of jewelry and watches from world-renowned manufacturers that include Rolex, Patek Philippe, David Yurman, Cartier, Mikimoto, Roberto Coin, and TUDOR. Long's also specializes in diamonds, engagement rings and rare precious gemstones for all budgets . Long’s also focuses on corporate gifts to suit every business need. Long’s is a proud member of the American Gem Society, Diamonds Do Good, the official award supplier of the Boston Marathon, and an avid supporter of many charities.

Long’s takes enormous pride in celebrating the biggest moments in their customers’ lives. While Long’s has changed over the past 140 years, the philosophy of the company remains true to its heritage: offer only the highest quality product and service at the best possible value. 

For more information, visit www.longsjewelers.com.

Section iconCompany Overview

Headquarters
60A South Ave, Burlington, MA 01803, US
Phone number
SIC Code
6311 - Life Insurance
NAICS Code
4483 - Jewelry, Luggage, and Leather Goods Stores
Founded
1878
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    Long's Jewelers's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Long's Jewelers's revenue is estimated to be in the range of $100M$250M

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