Insights

Niche Market Focus Lux and Nyx specializes in serving high-achieving women with a unique blend of fashion and functionality, creating a dedicated customer base likely seeking premium, empowerment-focused accessories. Tailoring marketing efforts toward this niche can drive engagement and loyalty.

Sustainable Branding The company's commitment to eco-friendly production and social impact through women’s empowerment initiatives enhances brand appeal among socially conscious consumers, opening opportunities for partnerships and marketing collaborations that emphasize sustainability.

Crowdsourcing Engagement Recent successful crowdfunding campaigns indicate strong community involvement and brand loyalty, presenting opportunities to upsell or introduce exclusive collections to existing supporters and expand customer outreach.

Growth Potential With annual revenues estimated between one and ten million dollars and a growing product line, Lux and Nyx has room for expansion into retail channels, collaborations, or distribution partnerships to increase sales volume.

Digital Optimization Utilizing a tech stack that includes social media tracking, cloud services, and e-commerce functionalities offers avenues to enhance digital marketing, streamline customer journeys, and implement targeted campaigns to boost conversions.

Lux and Nyx Tech Stack

Lux and Nyx uses 8 technology products and services including Facebook Pixel, Amazon Web Services, jsDelivr, and more. Explore Lux and Nyx's tech stack below.

  • Facebook Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • jsDelivr
    Content Delivery Network
  • cdnjs
    Content Delivery Network
  • Cart Functionality
    E-commerce
  • jQuery
    Javascript Libraries
  • X-XSS-Protection
    Security
  • Max Mega Menu
    Widgets

Lux and Nyx's Email Address Formats

Lux and Nyx uses at least 1 format(s):
Lux and Nyx Email FormatsExamplePercentage
First.Last@luxandnyx.comJohn.Doe@luxandnyx.com
50%
First.Last@luxandnyx.comJohn.Doe@luxandnyx.com
50%

Frequently Asked Questions

Where is Lux and Nyx's headquarters located?

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Lux and Nyx's main headquarters is located at 3630 Corporate Trail Drive Earth City, Missouri 63045 United States. The company has employees across 4 continents, including AsiaNorth AmericaEurope.

What is Lux and Nyx's official website and social media links?

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Lux and Nyx's official website is luxandnyx.com and has social profiles on LinkedInCrunchbase.

What is Lux and Nyx's NAICS code?

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Lux and Nyx's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Lux and Nyx have currently?

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As of March 2026, Lux and Nyx has approximately 9 employees across 4 continents, including AsiaNorth AmericaEurope. Key team members include Founder And Ceo: L. H.Senior Design Coordinator: S. O.Senior Marketing Communications Coordinator: T. C. B.. Explore Lux and Nyx's employee directory with LeadIQ.

What industry does Lux and Nyx belong to?

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Lux and Nyx operates in the Retail Apparel and Fashion industry.

What technology does Lux and Nyx use?

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Lux and Nyx's tech stack includes Facebook PixelAmazon Web ServicesjsDelivrcdnjsCart FunctionalityjQueryX-XSS-ProtectionMax Mega Menu.

What is Lux and Nyx's email format?

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Lux and Nyx's email format typically follows the pattern of First.Last@luxandnyx.com. Find more Lux and Nyx email formats with LeadIQ.

How much funding has Lux and Nyx raised to date?

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As of March 2026, Lux and Nyx has raised $50K in funding. The last funding round occurred on Nov 04, 2019 for $50K.

When was Lux and Nyx founded?

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Lux and Nyx was founded in 2019.

Lux and Nyx

Retail Apparel and FashionMissouri, United States2-10 Employees

Welcome to the community of high-achieving women (and men who are always here to support them)! 

We’re here to give you a daily boost of motivation and inspiration all while providing products made to help you as you go out and conquer.

We frame the conversation around the gender gap, and create products and content to help high achieving women break that barrier, so she can go out and make a difference in the world. 

Our bags are designed to keep the woman holding them confident and clutter-free.

Lux and Nyx, named after the Greek representation of “Day and Night”, was started in 2018. 

Founder Lisa Hu left the security of her corporate finance job to take a leap of faith and bridge the gap between function and fashion, to help create products for high-achieving women, whose needs have been overlooked.  

Now, we’re a company not just committed to making awesome bags, but also to sparking change through sustainable production and giving back to women’s empowerment organizations. 

Come join us in our fight! We’re so glad you’re here.

Section iconCompany Overview

Headquarters
3630 Corporate Trail Drive Earth City, Missouri 63045 United States
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2019
Employees
2-10

Section iconFunding & Financials

  • $50K

    Lux and Nyx has raised a total of $50K of funding over 1 rounds. Their latest funding round was raised on Nov 04, 2019 in the amount of $50K.

  • $1M$10M

    Lux and Nyx's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $50K

    Lux and Nyx has raised a total of $50K of funding over 1 rounds. Their latest funding round was raised on Nov 04, 2019 in the amount of $50K.

  • $1M$10M

    Lux and Nyx's revenue is estimated to be in the range of $1M$10M

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