Insights

Brand Tracking+ Launch MarketCast recently launched Brand Tracking+ to transform brand research, providing a new avenue for marketers to enhance their advertising and brand campaigns.

Expansion in Technology Sector MarketCast has hired key commercial and technology leaders to grow its research and advertising measurement business in the technology sector, presenting an opportunity for tech-focused brands seeking innovative market research solutions.

Cross-Platform Ad Measurement With the launch of cross-platform advertising measurement across TV, streaming platforms, and social media, MarketCast offers a comprehensive solution for brands looking to optimize advertising performance across various channels.

New Revenue Officer Appointment The recent appointment of Debra Meyer as the Chief Revenue Officer signifies MarketCast's commitment to driving revenue growth, potentially opening doors for partnerships and collaborations with other businesses.

Market Positioning Among Competitors Amidst competitors like Kantar and Nielsen, MarketCast's focus on leveraging AI, big data, and primary research showcases its unique approach, suggesting differentiation opportunities in the market research landscape.

Similar companies to MarketCast

MarketCast Tech Stack

MarketCast uses 8 technology products and services including Databricks, MongoDB, Shopify, and more. Explore MarketCast's tech stack below.

Databricks
Big Data Processing
MongoDB
Database
Shopify
E-commerce
Microsoft PowerPoint
Editors
Windows Server
Operating Systems
Python
Programming Languages
Ruby
Programming Languages
Trello
Project Management

Media & News

MarketCast's Email Address Formats

MarketCast uses at least 1 format(s):

MarketCast Email Formats	Example	Percentage
First.Last@marketcast.com	John.Doe@marketcast.com	96%
Last@marketcast.com	Doe@marketcast.com	2%
FLast@marketcast.com	JDoe@marketcast.com	2%

Frequently Asked Questions

Where is MarketCast's headquarters located?

MarketCast's main headquarters is located at 3532 Hayden Ave Culver City, California 90232 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is MarketCast's phone number?

You can contact MarketCast's main corporate office by phone at +1-323-617-9100. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is MarketCast's official website and social media links?

MarketCast's official website is marketcast.com and has social profiles on LinkedIn.

How much revenue does MarketCast generate?

As of September 2024, MarketCast's annual revenue reached $750M.

What is MarketCast's NAICS code?

MarketCast's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does MarketCast have currently?

As of September 2024, MarketCast has approximately 564 employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Insights & Analytics Officer: A. F.Chief Financial Officer: P. F.Chief Strategy Officer, Head Of Product & Operations: A. O.. Explore MarketCast's employee directory with LeadIQ.

What industry does MarketCast belong to?

MarketCast operates in the Market Research industry.

What technology does MarketCast use?

MarketCast's tech stack includes DatabricksMongoDBShopifyMicrosoft PowerPointWindows ServerPythonRubyTrello.

What is MarketCast's email format?

MarketCast's email format typically follows the pattern of . Find more MarketCast email formats with LeadIQ.

When was MarketCast founded?

MarketCast was founded in 1988.

MarketCast

Market ResearchCalifornia, United States501-1000 Employees

MarketCast research and analytics help marketers unlock the power of Fandom for their products and brands, as well as maximize the impact of their advertising. The company brings together a unique mix of primary research, AI, and big data to guide critical marketing decisions. We help brands determine which audiences to prioritize and product benefits to communicate, in addition to developing, launching, and measuring brand and advertising campaigns across media platforms.