Acquisition Opportunity Mavcoat is now integrated into Chem-Trend’s portfolio, presenting an opportunity to cross-sell and bundle Mavcoat’s mold release products with Chem-Trend’s existing high-performance release agents and process chemicals to expand market reach.

Global footprint Leveraging Chem-Trend’s global manufacturing footprint enables localized supply and service for Mavcoat customers, reducing lead times and improving customer satisfaction in polyurethane, rubber, and composites sectors.

Industrial focus Target customers in molding-intensive industries (polyurethane, rubber, rotational molding, advanced composites, thermoplastics) with bundled process chemical solutions, offering integrated support from release agents to related additives.

Sustainability narrative Chem-Trend’s ongoing sustainability reporting and initiatives can be used to position the combined product line as a safer and more sustainable choice in manufacturing, appealing to sustainability-minded buyers.

Digital engagement Mavcoat’s integration under Chem-Trend plus the existing tech stack (advertising, social tagging, online catalogues, and digital storefronts) provides a cohesive digital lead-gen and CRM approach to convert prospects in target regions.