Digital Presence Expansion Modern Restaurant Concepts employs a diverse tech stack including Squarespace and Google Analytics, indicating a focus on robust digital engagement. Opportunities exist to enhance their online ordering platforms, customer analytics, and digital marketing strategies to drive increased customer engagement and sales.

Strategic Mergers & Leadership The recent merger with Butterfly Equity and the appointment of experienced leadership like John Cywinski suggest a strategic growth phase. There is potential to offer scalable business solutions, strategic consulting, or integration services to support their expansion and operational efficiency.

Growth & Franchise Expansion With nearly 800 units across North America and Canada, Modern Restaurant Concepts is positioned for further national and international franchising. Sales opportunities include franchise development tools, supply chain optimization solutions, and franchise management software to support scaling.

Technology Innovation Focus The recent hiring of a Chief Technology Officer and launch of Foodservice Incident Management indicates a commitment to technological innovation. This opens doors for advanced tech solutions such as AI-driven analytics, POS systems, or incident and operations management platforms tailored for fast casual restaurants.

Market Position & Competition As a large player in the fast casual sector with competitive peers, Modern Restaurant Concepts can benefit from targeted sales approaches involving customer engagement tools, loyalty program platforms, and operational analytics to differentiate and strengthen their market position.