Platform transition MyDeal ceased trading and migrated best offerings to BIG W. Opportunity: approach BIG W to position cross-brand promotions, inventory integration, and shared loyalty programs leveraging existing customer bases.

Strategic partnerships Past collaborations with Appetiser, Woolworths, Greenfleet indicate openness to co-branding, mobile commerce, and sustainability initiatives. Opportunity: propose joint marketing campaigns, loyalty integration, and eco-friendly product lines with retailers looking to boost digital commerce.

Mobility and loyalty previous plans included launching mobile apps and a loyalty program. Opportunity: offer mobile app development, mobile wallet integration, and data-driven loyalty optimization to retailers aiming to capture urban and on-the-go shoppers.

Data and tech readiness Tech stack includes WordPress, Google Workspace, analytics and optimization tools. Opportunity: provide B2B site optimization, performance monitoring, and analytics integration services to improve conversion and ROI for partners or successors in the ecosystem.

Financial leverage Revenue scale cited at 100–250M with a lean staff profile and modest funding. Opportunity: approach related SMB and mid-market retailers for cost-effective digital commerce solutions, managed services, and revenue-sharing models that fit a smaller, efficiency-driven budget.