Insights

Customer Service Excellence Appliances Online has been consistently recognized and awarded for its exceptional customer service, including receiving prestigious awards from organizations like Canstar Blue and the National Retail Awards. Leveraging this track record of providing top-notch customer service can be a key selling point to attract new customers and retain existing ones.

National Presence With a national presence through its own trucks and warehouses across multiple states in Australia, Appliances Online has established a strong logistical network. This widespread coverage offers a strategic advantage in reaching diverse customer segments nationwide and opens up opportunities for sales expansion in various regions.

Tech Savvy Operations Utilizing a tech stack that includes TVSquared, React, and other advanced technologies, Appliances Online demonstrates a commitment to leveraging innovation for operational efficiency and enhanced customer experiences. Highlighting the company's tech-driven approach in sales pitches can position it as a forward-thinking and reliable partner for tech-savvy clients.

Industry Recognition Being named 'Large Online Retailer of the Year' at the National Retail Awards and receiving the Customer Service Excellence Award signifies Appliances Online's industry recognition and credibility. Leveraging these accolades in sales pitches can instill trust in potential clients and differentiate the company from competitors in the market.

Market Share Expansion Having served over 2.5 million unique customers nationwide and generating substantial revenue, Appliances Online has a solid foundation for further market share expansion. By tapping into this existing customer base and capitalizing on the company's revenue growth potential, sales teams can explore upselling opportunities and drive sales growth.

Appliances Online Tech Stack

Appliances Online uses 8 technology products and services including TVSquared, WordPress, React, and more. Explore Appliances Online's tech stack below.

  • TVSquared
    Advertising
  • WordPress
    Content Management System
  • React
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Intercom
    Live Chat
  • Cloudflare Bot Management
    Security
  • TruValidate
    Security
  • Google Tag Manager
    Tag Management

Appliances Online's Email Address Formats

Appliances Online uses at least 1 format(s):
Appliances Online Email FormatsExamplePercentage
first.last@appliancesonline.com.auJohn.Doe@appliancesonline.com.au
45%
flast@appliancesonline.com.auJDoe@appliancesonline.com.au
7%
first@appliancesonline.com.auJohn@appliancesonline.com.au
3%
first.last@appliancesonline.com.auJohn.Doe@appliancesonline.com.au
45%

Frequently Asked Questions

Where is Appliances Online's headquarters located?

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Appliances Online's main headquarters is located at Sydney, NSW 2017 AU. The company has employees across 4 continents, including OceaniaEuropeNorth America.

What is Appliances Online's official website and social media links?

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Appliances Online's official website is appliancesonline.com.au and has social profiles on LinkedIn.

How much revenue does Appliances Online generate?

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As of March 2024, Appliances Online's annual revenue reached $75M.

How many employees does Appliances Online have currently?

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As of March 2024, Appliances Online has approximately 44 employees across 4 continents, including OceaniaEuropeNorth America. Key team members include Head Of Customer Support And Content: H. B.Head Of Fp&a And Commercial: N. K.Head Of Marketing: L. N.. Explore Appliances Online's employee directory with LeadIQ.

What industry does Appliances Online belong to?

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Appliances Online operates in the Retail industry.

What technology does Appliances Online use?

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Appliances Online's tech stack includes TVSquaredWordPressReactjQueryIntercomCloudflare Bot ManagementTruValidateGoogle Tag Manager.

What is Appliances Online's email format?

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Appliances Online's email format typically follows the pattern of . Find more Appliances Online email formats with LeadIQ.

When was Appliances Online founded?

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Appliances Online was founded in 2005.
Appliances Online

Appliances Online

RetailNew South Wales, Australia201-500 Employees

John Winning was working in his family's century-old bricks and mortar retail business, Winning Appliances, when he saw the growth opportunity to sell whitegoods online. Despite John's enthusiasm for appliances, his family did not believe online retail could be successful, and in 2005 at just 21 years of age, John set out with a $50,000 business loan and founded a stand-alone online retail business.
 
Appliances Online catered to a growing market of Australians looking for an efficient, streamlined shopping experience that's affordable, convenient and hassle-free. Although the site initially catered to time-poor consumers looking for a replacement item in the Sydney area, the business'​ customer base has evolved to include builders, real estate property managers and renovators from all across Australia.
Expansion has occurred at every level of the business. 

Appliances Online now employs over 250 people and operates nationally via its own trucks and centralised warehouses in NSW, VIC, QLD, SA, WA, NT and satellite warehouses in Heatherbrae and Canberra.
 
Appliances Online’s investment in customer service, technology and logistics has allowed for complete end-to-end service. Something which has been recognised and awarded nationally and internationally, when Appliances Online was awarded with Best Customers Service by the World Retail Awards in 2014. Providing exceptional customer service has been the driving force behind the success and rapid growth of the online retailer, which is now arguably one of Australia's most successful online start-ups.

Section iconCompany Overview

Headquarters
Sydney, NSW 2017 AU
Founded
2005
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Appliances Online's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Appliances Online's revenue is in the range of $50M$100M

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