Strategic growth Mytime Active is a social enterprise in wellness and fitness with 201-500 employees and revenue in the 10-25 million range, indicating an established footprint and potential for expanding partnerships in community health, leisure services, and corporate wellbeing programs.

Technology modernization Current tech stack includes AWS, Drupal, SharePoint, Google and Microsoft collaboration tools, Azure, DigitalOcean, and SendGrid, signaling opportunities to offer integrated digital experiences, member engagement platforms, and data-driven marketing solutions.

Expansion opportunities Recent leadership hires including a new CEO and an Operations Director, plus investments in smart training equipment and multiple golf facilities, suggest a phase of scale that could benefit from facility management software, IoT-enabled equipment monitoring, and enhanced customer journey platforms.

Awards and partnerships Award recognition for The Active Standard and a strategic partnership with Intuitive Edge indicate momentum in quality and membership growth initiatives, presenting chances to cross-sell membership analytics, loyalty programs, and targeted member acquisition campaigns.

Community and accessibility Prime8-25 program targeting older adults and broad wellbeing services across generations point to demand for low-friction, inclusive digital onboarding, age-friendly wellness apps, and scalable fitness and nutrition coaching offerings for a diverse member base.