Education Partnerships The society prioritizes continuing education and member networking. The appointment of a new executive director in 2024 creates an entry point to propose online CE platforms, curated course content, and LMS partnerships for members and events.

Discount Programs They offer discounts on products and services to members indicating openness to vendor partnerships. Position as a preferred vendor for practice management software, dental supplies, or patient engagement tools integrated with member practices.

Marketing Analytics They leverage Google Analytics and Kibana, signaling maturity in data driven outreach. Propose marketing analytics services, website optimization, and lead generation solutions tailored to dental practices and association member communication.

Leadership Opportunity A leadership change in 2024 suggests a window to align partnerships with new strategic priorities. Prepare a concise value proposition and pilot programs that demonstrate quick wins for the association and its members.

Network Expansion The presence of multiple state dental associations as peers provides potential for cross state collaborations or bundled offerings across associations. Offer scalable programs, partner with national bodies, and provide white labeled solutions to extend reach.