Insights

Innovative Data Approach NOW Finance leverages sophisticated data and AI technologies to deliver simple, transparent personal lending solutions, positioning it as a forward-thinking lender that appeals to tech-savvy consumers seeking trustworthy financial products.

Award-Winning Reputation Recognition for excellent rates, zero fees, and being named Car Loan Lender of the Year enhances NOW Finance’s credibility, offering sales opportunities to partner with institutions seeking reputable and award-winning financial providers.

Market Expansion With offices across major Australian cities and servicing customers nationwide, NOW Finance presents a wide geographic reach, creating potential for expanding distribution channels and partnerships across Australia.

Customer-Centric Culture Focus on empowering customers through support and transparent lending builds loyalty and opens opportunities to upsell related financial products such as auto loans, personal credit enhancements, or insurance services.

Growing Revenue Scale Operating within the $10M to $50M revenue range and actively expanding, NOW Finance offers a lucrative target for financial technology partnerships, strategic investments, and joint ventures aimed at scaling digital lending solutions.

NOW Finance Tech Stack

NOW Finance uses 8 technology products and services including HubSpot Analytics, Crazy Egg, oEmbed, and more. Explore NOW Finance's tech stack below.

  • HubSpot Analytics
    Analytics
  • Crazy Egg
    Analytics
  • oEmbed
    Dev Tools
  • Preact
    Javascript Libraries
  • Lodash
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Bootstrap
    UI Frameworks

NOW Finance's Email Address Formats

NOW Finance uses at least 1 format(s):
NOW Finance Email FormatsExamplePercentage
FLast@nowfinance.com.auJDoe@nowfinance.com.au
89%
First.Last@nowfinance.com.auJohn.Doe@nowfinance.com.au
8%
Last@nowfinance.com.auDoe@nowfinance.com.au
2%
First@nowfinance.com.auJohn@nowfinance.com.au
1%

Frequently Asked Questions

Where is NOW Finance's headquarters located?

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NOW Finance's main headquarters is located at St Kilda Rd, Melbourne, Victoria 3004, AU. The company has employees across 3 continents, including OceaniaAsiaEurope.

What is NOW Finance's official website and social media links?

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NOW Finance's official website is nowfinance.com.au and has social profiles on LinkedIn.

What is NOW Finance's NAICS code?

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NOW Finance's NAICS code is 52 - Finance and Insurance.

How many employees does NOW Finance have currently?

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As of October 2025, NOW Finance has approximately 103 employees across 3 continents, including OceaniaAsiaEurope. Key team members include Chief Technology Officer: M. D.Chief Marketing Officer: C. M.Chief People Officer: L. R.. Explore NOW Finance's employee directory with LeadIQ.

What industry does NOW Finance belong to?

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NOW Finance operates in the Financial Services industry.

What technology does NOW Finance use?

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NOW Finance's tech stack includes HubSpot AnalyticsCrazy EggoEmbedPreactLodashjQueryHubSpotBootstrap.

What is NOW Finance's email format?

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NOW Finance's email format typically follows the pattern of FLast@nowfinance.com.au. Find more NOW Finance email formats with LeadIQ.

When was NOW Finance founded?

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NOW Finance was founded in 2013.
NOW Finance

NOW Finance

Financial ServicesAustralia51-200 Employees

NOW Finance is a leading, Australian-owned, non-bank lender providing simple, data-driven personal loans. Our business is based in Melbourne with offices in Sydney, Brisbane and Perth, servicing customers across all states and territories in Australia. 

We believe in the power of no-fuss lending solutions, built on sophisticated data and AI capabilities. Our products are designed to help people improve their lives and stay in control.

Our market-leading personal lending solutions help customers navigate the finance system and feel supported and empowered to make the right decisions. We’re always here for them.

Our innovative and enquiring culture enables us to constantly improve how and what we deliver for our customers and partners.

NOW Finance is a trademark of Now Finance Group Pty Ltd (ACN 158 703 612) Australian Credit Licence number 425142.

Section iconCompany Overview

Headquarters
St Kilda Rd, Melbourne, Victoria 3004, AU
NAICS Code
52 - Finance and Insurance
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    NOW Finance's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    NOW Finance's revenue is estimated to be in the range of $10M$25M

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