SMB Focus Upsell Target small to mid-size businesses with an affordable, reliable screening bundle and pursue integrations with popular ATS/HRIS platforms to simplify onboarding and increase adoption.
Finance Channel Expansion Leverage existing partnership momentum by targeting banks, fintech lenders, and mortgage brokers that require fast, cost-effective client screening; build a formal partner program with co-marketing and volume discounts.
APIs and Automation Offer API-driven background checks and automated workflows to fit modern HR tech ecosystems; develop a sandbox, developer portal, and integration guides to accelerate partner and client integrations.
Experience Bundle Capitalize on the client engagement emphasis by selling a combined service that pairs background screening with customer or candidate experience analytics to differentiate in a crowded market.
Security Compliance Highlight data security and regulatory readiness by pursuing credible certifications and audits (for example SOC 2 Type II and ISO 27001) to win larger enterprise clients and multi-site deployments.