Insights

Strategic Partnerships Leverage obé Fitness strong entertainment and brand partnerships with HBO Max, Disney, Peacock, Paramount, AthletaWell, and MyFitnessPal to propose co-branded fitness campaigns, exclusive content drops, and cross-promotional programs that expand reach into media and apparel channels.

Enterprise Expansion Target growth through corporate and airline partnerships evidenced by existing collaboration with American Airlines; propose turnkey wellness programs for employee engagement, in-flight fitness experiences, and premium subscription bundles for corporate customers.

M&A and Investment Signals Recent acquisition by Dear Media signals potential for strategic exits or channel expansion; position premium content collaborations and distribution deals as acquisition-friendly or synergistic opportunities for media and wellness platforms.

Youthful and Premium Positioning Obé’s 7,000+ on-demand workouts and diverse class types plus premium lifestyle branding appeal to premium wellness partners seeking engaged, move-driven communities; offer integration with fitness devices, studios, and lifestyle apps to broaden audience overlap.

Data-Driven Growth With a mid-market revenue range and a lean team, propose scalable, white-label or API-accessible solutions, performance-based marketing collaborations, and analytics dashboards to measure engagement, retention, and ROI for potential partners.

obé Fitness Tech Stack

obé Fitness uses 8 technology products and services including Meta Ads Manager, Site Kit, Google Docs, and more. Explore obé Fitness's tech stack below.

  • Meta Ads Manager
    Advertising
  • Site Kit
    Analytics
  • Google Docs
    Documentation Tools
  • JSON Web Token
    Identity And Access Management
  • Swift
    Programming Languages
  • Quantcast
    System Analytics & Monitoring
  • LinkedIn Profile Widget
    Widgets
  • React Native
    Widgets

Media & News

obé Fitness's Email Address Formats

obé Fitness uses at least 2 format(s):
obé Fitness Email FormatsExamplePercentage
FLast@obefitness.comJDoe@obefitness.com
93%
First@obefitness.comJohn@obefitness.com
4%
Last@obefitness.comDoe@obefitness.com
3%
FLast@ourbodyelectric.comJDoe@ourbodyelectric.com
94%
First@ourbodyelectric.comJohn@ourbodyelectric.com
6%

Frequently Asked Questions

What is obé Fitness's phone number?

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You can contact obé Fitness's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is obé Fitness's official website and social media links?

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obé Fitness's official website is obefitness.com and has social profiles on LinkedInCrunchbase.

How much revenue does obé Fitness generate?

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As of July 2026, obé Fitness's annual revenue is estimated to be $10M - $25M.

What is obé Fitness's NAICS code?

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obé Fitness's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does obé Fitness have currently?

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As of July 2026, obé Fitness has approximately 192 employees across 4 continents, including North AmericaEuropeAsia. Key team members include Head Of Editorial: L. H.Director Of Product: J. O.Associate Art Director: K. C.. Explore obé Fitness's employee directory with LeadIQ.

What industry does obé Fitness belong to?

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obé Fitness operates in the Wellness and Fitness Services industry.

What technology does obé Fitness use?

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obé Fitness's tech stack includes Meta Ads ManagerSite KitGoogle DocsJSON Web TokenSwiftQuantcastLinkedIn Profile WidgetReact Native.

What is obé Fitness's email format?

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obé Fitness's email format typically follows the pattern of FLast@obefitness.com. Find more obé Fitness email formats with LeadIQ.

When was obé Fitness founded?

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obé Fitness was founded in 2018.
obé Fitness logo

obé Fitness

Wellness and Fitness ServicesNew York, United States51-200 Employees

obé Fitness is a wellness and fitness service based in Brooklyn, New York, founded in 2018 by Ashley Mills and Mark Mullett. It operates a premium fitness lifestyle network that blends boutique-style content with entertainment, delivering digital workouts accessible anytime and anywhere, including daily live classes and a library of more than 7,000 on-demand workouts across more than 20 modalities.

It targets individuals seeking convenient access to varied workouts, offering programming across multiple modalities to support different goals and levels, complemented by special guest appearances and partner-led themes. The company positions itself at the intersection of streaming fitness and boutique wellness, providing a large catalog alongside real-time classes. A notable recent development is that Dear Media, LLC announced its acquisition of obé Fitness in June 2025.

Section iconCompany Overview

Phone number
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    obé Fitness's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    obé Fitness's revenue is estimated to be in the range of $10M - $25M

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