Expanding Market Presence OnBuy's recent move of its headquarters to London and the launch of a new base in New York indicate a strategic focus on expanding its international footprint and entering new markets. Business development efforts could leverage these expansion points to identify cross-border sales opportunities and partnerships.

Acquisition Strategies The acquisition of Comet for £10 million demonstrates OnBuy's active growth strategy through acquiring established brands. Sales teams might explore similar acquisition targets or partnership prospects with brands looking to leverage OnBuy’s platform for broader reach.

Technology and Cloud Integration Partnerships with Google Cloud and deployment of advanced analytics tools suggest OnBuy’s commitment to scalable technology solutions. Engagement with the company could open conversations around API integrations, data-driven marketing, and custom technology solutions to enhance seller success.

Funding and Revenue Potential With significant funding of $72 million and a revenue range of $10 million to $25 million, OnBuy exhibits strong growth potential. Opportunities exist to support additional seller onboarding, platform development, and marketing initiatives aimed at increasing transaction volume.

Sustainability and Value Proposition OnBuy emphasizes fair practices, transparent selling, and customer-centric rewards like instant cashback, which appeal to value-conscious consumers. Partnering with the company for promotional campaigns or exclusive deals can capitalize on its reputation for trusted shopping experiences.