Insights

Growing Regional Presence With operations across four regions and over 67 locations in South Africa, OneCart demonstrates significant market penetration and expansion potential. Business development teams can explore local partnerships and B2B opportunities within these areas to increase sales and customer base.

Strategic Retail Collaborations Recent partnerships with premium brands like Lindt and local Halloween treat providers highlight an appetite for exclusive and fast delivery collaborations. Targeting high-end and novelty brands for strategic alliances can provide new revenue streams and enhance the platform’s premium offerings.

Leveraging Technology The launch of a shopping app that enables instant price comparisons across multiple stores suggests an emphasis on innovative shopping experiences. Sales efforts could focus on complementing this technology with exclusive deals, loyalty programs, or integration with new retail partners to boost user engagement and transaction volume.

E-commerce Market Growth As South Africa’s leading grocery delivery platform under the Walmart-backed Massmart umbrella, OneCart is well-positioned in a growing on-demand shopping trend. Identifying and promoting unique localized product offerings or specialty categories could help capture additional market share from competitors like Sixty60.

Corporate and B2B Opportunities Serving both individual consumers and businesses, OneCart presents opportunities to expand bulk corporate accounts, catering services, and subscription packages for corporate clients. Business development can target local enterprises, events, and institutions seeking reliable, quick delivery options to enhance their service offerings.

OneCart Tech Stack

OneCart uses 8 technology products and services including Cloudflare CDN, Customer.io, Segment, and more. Explore OneCart's tech stack below.

  • Cloudflare CDN
    Content Delivery Network
  • Customer.io
    Customer Communication Management
  • Segment
    Customer Data Platforms
  • Zendesk
    Documentation Tools
  • Google Fonts API
    Font Scripts
  • Apple Sign-in
    Identity Verification
  • Microsoft
    Miscellaneous
  • JavaScript
    Programming Languages

Media & News

OneCart's Email Address Formats

OneCart uses at least 1 format(s):
OneCart Email FormatsExamplePercentage
First@onecart.co.zaJohn@onecart.co.za
44%
FirstL@onecart.co.zaJohnD@onecart.co.za
10%
First.Last@onecart.co.zaJohn.Doe@onecart.co.za
2%
First@onecart.co.zaJohn@onecart.co.za
44%

Frequently Asked Questions

Where is OneCart's headquarters located?

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OneCart's main headquarters is located at 2 Norwich Lane Floor Sandton, Gauteng South Africa. The company has employees across 2 continents, including AfricaAsia.

What is OneCart's official website and social media links?

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OneCart's official website is onecart.co.za and has social profiles on LinkedInCrunchbase.

What is OneCart's NAICS code?

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OneCart's NAICS code is 44-45 - Retail Trade.

How many employees does OneCart have currently?

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As of February 2026, OneCart has approximately 762 employees across 2 continents, including AfricaAsia. Key team members include Head Of Operations: N. P.Head Of Data: P. M.Head Of Technical Operations: V. M.. Explore OneCart's employee directory with LeadIQ.

What industry does OneCart belong to?

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OneCart operates in the Retail industry.

What technology does OneCart use?

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OneCart's tech stack includes Cloudflare CDNCustomer.ioSegmentZendeskGoogle Fonts APIApple Sign-inMicrosoftJavaScript.

What is OneCart's email format?

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OneCart's email format typically follows the pattern of First@onecart.co.za. Find more OneCart email formats with LeadIQ.

When was OneCart founded?

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OneCart was founded in 2016.

OneCart

RetailGauteng, South Africa501-1000 Employees

Welcome to grocery delivery and convenience in your pocket! 

🎖️Shop multiple retailers in OneCart, in 60 minutes. 
🛒Simplified shopping with a personal shopper. 
🌍4 Regions and over 67 locations across South Africa (with plans to expand).
🛍️Servicing customers and businesses (B2B) alike!

OneCart was founded in 2016 and officially launched to the public in January 2018. In 2021, Massmart - Powered by Walmart - acquired OneCart, expanding its ability to serve customers more effectively. 

We have been told we are the 'best thing since sliced bread' and have won the award at MEA Markets Magazine's 'MEA Business Awards 2019' for the 'Best Premier Grocery Delivery Service in South Africa.' 🇿🇦 

We were recognised as one of South Africa’s top 10 startups of 2018 by Knife Capital Grindstone Programme, were finalists in the FNB innovation awards, and in 2020, we were nominated for Fast Company SA's 'Most Innovative Companies Award.' We aim to be the most consumer-centric go-to online marketplace in South Africa and emerging markets. 

For more information, contact us at hello@onecart.co.za or head on over to www.onecart.co.za to start your simplified shopping experience!

Section iconCompany Overview

Headquarters
2 Norwich Lane Floor Sandton, Gauteng South Africa
NAICS Code
44-45 - Retail Trade
Founded
2016
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    OneCart's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    OneCart's revenue is estimated to be in the range of $25M$50M

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