Niche Market Expertise O'Neil Associates specializes in opinion research with a strong reputation for rigorous, academically grounded methodologies, making them a trusted partner for organizations seeking high-quality market insights across diverse industries.
Small but Flexible With a team of 11-50 employees and moderate revenue, the company offers agility and personalized service, presenting opportunities to serve clients who prefer boutique research firms over larger, more bureaucratic providers.
Growth Potential Operating in a competitive landscape alongside industry giants like Nielsen and Ipsos, there is significant opportunity for expansion by targeting mid-sized organizations seeking expert opinion research and customized solutions.
Digital Tools Adoption Utilizing modern platforms like Google Analytics and Google Workspace, O'Neil Associates demonstrates a commitment to technology-driven research, opening doors to clients interested in innovative data collection and analytics methods.
Market Positioning With a diverse client base that includes startups and Fortune 100 companies, the firm is well-positioned to highlight its flexibility and depth of expertise, appealing to organizations looking for reliable, academically rigorous market insights.