Insights

Innovative Data Quality OpinionRoute's recent launch of QC Flow, an AI-powered feature within its Navigator platform, highlights its commitment to revolutionizing survey data quality assurance. This presents an opportunity to target firms seeking advanced, efficient quality processes to improve the reliability and speed of their research projects.

Leadership Expansion The appointment of senior executives such as Yanawan Hurlbut as VP of Operations and Richard Ratcliff as Chief Trust Officer demonstrates company growth and strategic focus on operational excellence and trustworthiness, appealing to clients prioritizing strong leadership and reliability in research partnerships.

Technology-Driven Approach OpinionRoute’s integration of proprietary workflow technology and a holistic data quality system hints at its capacity to serve clients looking for cutting-edge solutions that combine tech and expertise, especially those interested in faster project delivery and better research outcomes.

Market Positioning With a revenue estimate of $10M to $25M and a unique platform tailored for MRAs, OpinionRoute is positioned as a mid-size, innovative player in the competitive market research technology space, making it an attractive partner for organizations seeking specialized survey operations services.

Customer Engagement Focus Recent collaborations such as the consumer behavior study with AMC Global and strategic hires suggest a focus on expanding service offerings and client engagement, providing potential upsell opportunities for tailored research solutions and technological enhancements.

OpinionRoute Tech Stack

OpinionRoute uses 8 technology products and services including Facebook Pixel, Cloudflare CDN, Cloudflare, and more. Explore OpinionRoute's tech stack below.

  • Facebook Pixel
    Analytics
  • Cloudflare CDN
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Google Cloud
    Infrastructure As A Service
  • Priority Hints
    Performance
  • Lua
    Programming Languages
  • Jetpack
    Web Platform Extensions
  • OceanWP
    Web Platform Extensions

Media & News

OpinionRoute's Email Address Formats

OpinionRoute uses at least 1 format(s):
OpinionRoute Email FormatsExamplePercentage
FLast@opinionroute.comJDoe@opinionroute.com
96%
First.Last@opinionroute.comJohn.Doe@opinionroute.com
1%
Last.First@opinionroute.comDoe.John@opinionroute.com
2%
FirstL@opinionroute.comJohnD@opinionroute.com
1%

Frequently Asked Questions

Where is OpinionRoute's headquarters located?

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OpinionRoute's main headquarters is located at 1500 West 3rd Street 120 Cleveland, Ohio 44113 United States. The company has employees across 4 continents, including North AmericaEuropeAfrica.

What is OpinionRoute's phone number?

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You can contact OpinionRoute's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is OpinionRoute's official website and social media links?

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OpinionRoute's official website is opinionroute.com and has social profiles on LinkedIn.

What is OpinionRoute's SIC code NAICS code?

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OpinionRoute's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does OpinionRoute have currently?

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As of June 2026, OpinionRoute has approximately 36 employees across 4 continents, including North AmericaEuropeAfrica. Key team members include Coo: K. C.Chief Trust Officer (ctro): R. R.Vice President Operations & Supply: Y. H.. Explore OpinionRoute's employee directory with LeadIQ.

What industry does OpinionRoute belong to?

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OpinionRoute operates in the Market Research industry.

What technology does OpinionRoute use?

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OpinionRoute's tech stack includes Facebook PixelCloudflare CDNCloudflareGoogle CloudPriority HintsLuaJetpackOceanWP.

What is OpinionRoute's email format?

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OpinionRoute's email format typically follows the pattern of FLast@opinionroute.com. Find more OpinionRoute email formats with LeadIQ.

When was OpinionRoute founded?

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OpinionRoute was founded in 2013.

OpinionRoute

Market ResearchOhio, United States11-50 Employees

Research operations shouldn't feel like this.

The missed timelines. The data quality surprises. The constant coordination across vendors, programmers, and platforms — all while your clients expect flawless execution. Most research firms just absorb that friction. We built a company to eliminate it.

OpinionRoute is a research operations partner for market research agencies. We combine proprietary technology with expert-led managed services — handling the hard operational work so your team can focus on what they're actually good at: serving clients and delivering insights.

We're not a panel company. We're not a SaaS tool you have to figure out on your own. We're the team behind your team - with the systems, technology, and expertise to run research operations at a level most MRAs can't staff in-house.

What we do: sample strategy and sourcing with an insider's edge on vendor quality, survey programming and hosting built for complex designs and better respondent experiences, data quality through the only holistic quality system purpose-built for how researchers actually work, and full research operations management from kickoff to clean data.

Powering all of it is The Navigator, our survey operations platform, with CleanID and ResponseID adding fraud prevention and in-survey behavioral screening at every stage of data collection.

This is what "Work Better." means in practice.

📍 Cleveland, OH | OpinionRoute.com

Section iconCompany Overview

Headquarters
1500 West 3rd Street 120 Cleveland, Ohio 44113 United States
Phone number
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
2013
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    OpinionRoute's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    OpinionRoute's revenue is estimated to be in the range of $10M$25M

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