Established Expertise Opposite Strengths, Inc. has a long-standing history since 1966 in the professional training and coaching industry with a specialized system based on the Bi/Polar approach. This deep expertise can be leveraged to target organizations seeking proven, research-backed training methods.

Niche Training Focus The company's focus on the Opposite Strengths system presents a unique value proposition for organizations interested in innovative personality assessment and development tools, creating a market niche that can be expanded through reseller partnerships and direct client engagement.

Reseller Potential With a business model catering to reseller clients such as consulting firms, there is an opportunity to grow sales by recruiting additional partners who can integrate Opposite Strengths into broader coaching and training offerings.

Technology Stack Utilizing common web technologies like PHP, Node.js, and Apache, the company's digital presence can be enhanced with targeted online marketing, lead generation, and resource delivery strategies to attract more organizational clients and resellers.

Market Expansion Given the company's small size but long history, there is significant growth potential by aligning with larger industry players similar to Hogan Assessments and SHL, offering scalable assessments and training solutions for corporate clients seeking innovative development systems.