Strategic Partnership OwnBackup has established a strategic partnership with Cohesity, enhancing its footprint in the backup market for SaaS applications like Microsoft Dynamics 365, Salesforce, and ServiceNow. This partnership could open avenues for cross-selling and collaboration with Cohesity's customer base.

Product Expansion OwnBackup launched Own Discover, a new product empowering customers to extract more value from their data. This product expansion presents an opportunity for sales representatives to engage existing customers with upselling opportunities and attract new clients interested in advanced data management solutions.

Industry Recognition OwnBackup's consistent recognition as a Leader in its category, by G2 for 12 consecutive quarters and being named a Gartner 'Cool Vendor,' bolsters its credibility in the market. Sales professionals can leverage these accolades to build trust, demonstrate the company's expertise, and attract potential customers seeking reliable data protection solutions.

Top Talent Acquisition OwnBackup's hiring of Kevin Delane as Chief Revenue Officer adds valuable leadership to the team. Delane's expertise could drive strategic sales initiatives, boost revenue generation, and strengthen relationships with key clients. Sales representatives can leverage this leadership addition to enhance customer confidence and drive sales growth.

Market Expansion OwnBackup's recent partnership with ServiceNow signifies an expansion of services, positioning the company as a top integrator in the SaaS data protection sector. This new partnership presents sales development representatives with the opportunity to explore new markets, leverage integrated solutions, and cater to a broader customer base.