Growing Revenue Potential With an annual revenue estimated between 1 million and 10 million dollars and a small team of 2-10 employees, Parrish Tire presents an opportunity for scalable growth and potential up-selling as it expands its market reach.

Technological Adoption Parrish Tire utilizes advanced cloud-based technologies such as Amazon Web Services and modern web frameworks, indicating a commitment to operational efficiency and a tech-savvy approach that can adapt to integrated supply chain solutions.

Industry Positioning Operating within the wholesale import and export sector of tires, Parrish Tire can benefit from strategic partnerships with manufacturers and retailers, and there is potential to support expansion into the broader automotive aftermarket.

Relatable Competitors Compared to larger competitors like Michelin and Discount Tire, Parrish Tire's smaller size suggests agility and niche market focus, enabling personalized service offerings that can be attractive to local or regional customers.

Market Expansion Opportunities Given its location in Winston Salem and participation in a competitive industry, Parrish Tire can explore new markets and diversify its product lines to increase sales volume and penetrate underserved regions or segments.