Insights

Market Expansion Potential NPD Group operates in 19 countries globally across various industries like consumer technology, retail, and beauty. This wide geographical presence indicates potential sales expansion opportunities in untapped markets.

New Product Launch Partner NPD Group regularly launches new products like Mortal Kombat 1 and Street Fighter 6, with a focus on video games and analytics solutions like AlwaysOn Analytics. Partnering with them can offer access to innovative products and solutions for joint sales opportunities.

Acquisition by Hellman & Friedman LLC Being acquired by a private equity firm like Hellman & Friedman LLC in 2021 potentially indicates a strong investment in growth and market expansion. Leveraging this backing could lead to enhanced resources and support for increased sales endeavors.

Industry Collaboration in Beauty NPD Group collaborates with beauty brands for strategic analysis and data activation. This indicates an opportunity for beauty product companies to leverage NPD's expertise in market research and analytics to improve sales strategies and performance.

Insights from New Product Pacesetters Report NPD Group releases annual reports like the 2022 New Product Pacesetters, showcasing top product launches across sectors. Utilizing insights from these reports can help sales teams understand market trends and consumer preferences for better product positioning and sales strategies.

Similar companies to The NPD Group

The NPD Group Tech Stack

The NPD Group uses 8 technology products and services including Trifacta, SAS, Module Federation, and more. Explore The NPD Group's tech stack below.

Trifacta
Advanced Analytics And Data Science
SAS
Business Intelligence
Module Federation
Development
Cart Functionality
E-commerce
PWA
Miscellaneous
Ruby
Programming Languages
Linux
Programming Languages
Sybase
Storage

Media & News

The NPD Group's Email Address Formats

The NPD Group uses at least 1 format(s):

The NPD Group Email Formats	Example	Percentage
First.Last@npd.com	John.Doe@npd.com	53%
First_Last@npd.com	John_Doe@npd.com	41%
FLast@npd.com	JDoe@npd.com	5%
FirstLast@npd.com	JohnDoe@npd.com	1%

Frequently Asked Questions

Where is The NPD Group's headquarters located?

The NPD Group's main headquarters is located at 900 West Shore Road Port Washington, NY 11050 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is The NPD Group's phone number?

You can contact The NPD Group's main corporate office by phone at

+1-516-625-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The NPD Group's official website and social media links?

The NPD Group's official website is npd.com and has social profiles on LinkedIn.

How much revenue does The NPD Group generate?

As of January 2025, The NPD Group's annual revenue reached $750M.

What is The NPD Group's NAICS code?

The NPD Group's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does The NPD Group have currently?

As of January 2025, The NPD Group has approximately 1K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer: C. W.Chief Executive Officer: D. W.Chief Executive Officer: J. B.. Explore The NPD Group's employee directory with LeadIQ.

What industry does The NPD Group belong to?

The NPD Group operates in the Market Research industry.

What technology does The NPD Group use?

The NPD Group's tech stack includes TrifactaSASModule FederationCart FunctionalityPWARubyLinuxSybase.

What is The NPD Group's email format?

The NPD Group's email format typically follows the pattern of . Find more The NPD Group email formats with LeadIQ.

When was The NPD Group founded?

The NPD Group was founded in 1966.

The NPD Group

Market ResearchNew York, United States1001-5000 Employees

NPD offers data, industry expertise, and prescriptive analytics to help our clients grow their businesses in a changing world. Over 2,000 companies worldwide rely on us to help them measure, predict, and improve performance across all channels, including brick-and-mortar, e-commerce, and B2B. We have services in 19 countries worldwide, with operations spanning the Americas, Europe, and APAC. Practice areas include apparel, appliances, automotive, beauty, books, B2B technology, consumer technology, e-commerce, fashion accessories, food consumption, foodservice, footwear, home, home improvement, juvenile products, media entertainment, mobile, office supplies, retail, sports, toys, and video games.