Insights

Expanding Market Leadership Pet Circle has established itself as Australia's largest online pet retailer with a loyal customer base of over 700,000, indicating significant market penetration and growth potential in the Australian pet industry.

Innovation & Product Diversification The recent launch of high-value insurance products and limited-edition pet toys, along with strategic partnerships with entertainment brands, suggest opportunities to cross-sell complementary products and expand premium offerings.

Strong Financial Position With over 125 million dollars in funding and annual revenues between 50 and 100 million dollars, Pet Circle possesses both the capital and revenue base to invest in technology, marketing, and new product initiatives.

Digital Engagement & Technology The company's adoption of advanced tech stack including Kubernetes, HTTP/3, and marketing platform integrations reflects a focus on seamless eCommerce experiences, opening avenues for offering enhanced digital solutions or analytics services.

Strategic Industry Engagement Participation as a sponsorship partner in prominent events like the Australian Jumping Championships positions Pet Circle for targeted brand exposure and collaborative opportunities within the pet and broader recreational markets.

Pet Circle Tech Stack

Pet Circle uses 8 technology products and services including Linkedin Insight Tag, Google Marketing Platform, Varnish, and more. Explore Pet Circle's tech stack below.

  • Linkedin Insight Tag
    Analytics
  • Google Marketing Platform
    Analytics
  • Varnish
    Caching
  • GitHub
    Communication And Collaboration
  • Kubernetes
    Containerization
  • jQuery
    Javascript Libraries
  • Gladly
    Live Chat
  • HTTP/3
    Web & Portal Technology

Media & News

Pet Circle's Email Address Formats

Pet Circle uses at least 1 format(s):
Pet Circle Email FormatsExamplePercentage
First.Last@petcircle.com.auJohn.Doe@petcircle.com.au
97%
First.Middle@petcircle.com.auJohn.Michael@petcircle.com.au
2%
Last@petcircle.com.auDoe@petcircle.com.au
1%

Frequently Asked Questions

What is Pet Circle's phone number?

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You can contact Pet Circle's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Pet Circle's official website and social media links?

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Pet Circle's official website is petcircle.com.au and has social profiles on LinkedInCrunchbase.

What is Pet Circle's NAICS code?

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Pet Circle's NAICS code is 44-45 - Retail Trade.

How many employees does Pet Circle have currently?

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As of December 2025, Pet Circle has approximately 501 employees across 6 continents, including OceaniaAsiaEurope. Key team members include Chief Executive Officer: A. V.Chief Performance Officer: M. G.Chief Technology Officer: L. W.. Explore Pet Circle's employee directory with LeadIQ.

What industry does Pet Circle belong to?

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Pet Circle operates in the Retail industry.

What technology does Pet Circle use?

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Pet Circle's tech stack includes Linkedin Insight TagGoogle Marketing PlatformVarnishGitHubKubernetesjQueryGladlyHTTP/3.

What is Pet Circle's email format?

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Pet Circle's email format typically follows the pattern of First.Last@petcircle.com.au. Find more Pet Circle email formats with LeadIQ.

How much funding has Pet Circle raised to date?

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As of December 2025, Pet Circle has raised $125M in funding. The last funding round occurred on Dec 07, 2021 for $125M.

When was Pet Circle founded?

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Pet Circle was founded in 2011.

Pet Circle

RetailNew South Wales, Australia501-1000 Employees

Since we were founded in 2011, Pet Circle’s aim has been simple; to provide our community of loving pet parents with all of their pet needs, from the comfort of their own homes. We are a true specialist for everything ‘pet’ because we believe pets deserve better.

Fast forward ten years and today we support over 700,000 loyal customers with a better range, better price and better experience.

We have over 500 team members and we are a fast-growing leader in the Australian eCommerce space. We're also incredibly proud to be Australia’s largest online pet retailer.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
2011
Employees
501-1000

Section iconFunding & Financials

  • $125M

    Pet Circle has raised a total of $125M of funding over 3 rounds. Their latest funding round was raised on Dec 07, 2021 in the amount of $125M.

  • $50M$100M

    Pet Circle's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $125M

    Pet Circle has raised a total of $125M of funding over 3 rounds. Their latest funding round was raised on Dec 07, 2021 in the amount of $125M.

  • $50M$100M

    Pet Circle's revenue is estimated to be in the range of $50M$100M

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