Insights

Market leadership PetEdge is the largest supplier to pet care professionals and independent retailers with over 17,000 products including more than 12 000 national-brand and exclusive PetEdge-brand items. This positions them as a primary supplier of choice for grooming, kennels, veterinarians, breeders, and pet enthusiasts, suggesting sales opportunities through wholesale partnerships and exclusive brand programs.

Exclusive brands With more than 20 exclusive brands and strong private-label offerings such as Master Equipment, Top Performance, ProSelect, Ranch Rewards and Zanies, there is potential to upsell cross-category bundles, loyalty programs, and co-branded promotions to groomers and clinics seeking differentiated product lines.

Growth channels The company distributes via catalogs and a modern website and has a history of expanding capabilities like a new website launch and rapid delivery promises. Sales opportunities exist in expanding digital outreach, affiliate programs, and onboarding of independent retailers through streamlined e-commerce and nationwide delivery services.

Tech-enabled selling PetEdge utilizes a tech stack including Magento, AWS, analytics and customer support tools, enabling scalable online ordering and data-driven merchandising. This supports targeting personalized offers, automated reordering campaigns, and efficient B2B sales workflows for veterinarians, groomers and retail partners.

Financial scale With estimated revenue in the high hundreds of millions and a broad customer base across professionals and retailers, PetEdge represents a sizable wholesale target for bulk purchasing programs, renewal-driven replenishment programs, and strategic partnerships to expand exclusive brand availability and faster delivery.

Similar companies to PetEdge

PetEdge Tech Stack

PetEdge uses 8 technology products and services including AudioEye, Criteo, Microsoft Advertising, and more. Explore PetEdge's tech stack below.

PetEdge's Email Address Formats

PetEdge uses at least 4 email formats:
PetEdge Email FormatsExamplePercentage
FLast@petedge.comJDoe@petedge.com
93%
Last@petedge.comDoe@petedge.com
4%
First.Last@petedge.comJohn.Doe@petedge.com
2%
LastF@petedge.comDoeJ@petedge.com
1%

Frequently Asked Questions

What is PetEdge's phone number?

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You can contact PetEdge's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is PetEdge's official website and social media links?

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PetEdge's official website is petedge.com and has social profiles on LinkedIn.

How much revenue does PetEdge generate?

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As of October 2026, PetEdge's annual revenue is estimated to be $100M - $250M.

What is PetEdge's SIC code and NAICS code?

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PetEdge's SIC code is 5199 - Nondurable Goods, Not Elsewhere Classified and NAICS code is 42 - Wholesale Trade.

How many employees does PetEdge have currently?

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As of October 2026, PetEdge has approximately 126 employees across 3 continents, including North America, Asia and South America. Key team members include Vice President Controller: D. M., Director Global Sourcing: G. M. and Director Of National Accounts: A. K. Explore PetEdge's employee directory with LeadIQ.

What industry does PetEdge belong to?

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PetEdge operates in the Wholesale industry.

What technology does PetEdge use?

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PetEdge's tech stack includes AudioEye, Criteo, Microsoft Advertising, Snowplow, Amazon Web Services, Magento, Zendesk Chat and New Relic.

What is PetEdge's email format?

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PetEdge's email format typically follows the pattern of FLast@petedge.com. Find more PetEdge email formats with LeadIQ.

When was PetEdge founded?

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PetEdge was founded in 1956.
PetEdge logo

PetEdge

WholesaleMassachusetts, United States51-200 Employees

PetEdge is a wholesale supplier serving pet care professionals and independent retailers. Based in Danvers, Massachusetts, the company traces its origins to 1956, when founder Loeb Katz started the business as New England Serum Company to serve dairy farms, later expanding into pet products. It positions itself as a leading source for pet care supplies, delivering a mix of national-brand and exclusive PetEdge-brand products through catalogs and its website.

The catalog includes more than 12,000 products, spanning exclusive lines such as Master Equipment, Master Grooming Tools, Top Performance, ProSelect, Ranch Rewards, and Zanies, as well as items from well-known brands. Its customers include groomers, kennels, veterinarians, breeders, and active pet enthusiasts, who rely on PetEdge for affordable, high-quality products and dependable service, including fast, on-time delivery. In 2020, the company launched a new website to enhance its online presence and accessibility for customers.

Section iconCompany Overview

Phone number
SIC Code
5199 - Nondurable Goods, Not Elsewhere Classified
NAICS Code
42 - Wholesale Trade
Founded
1956
Employees
51-200

Section iconFunding & Financials

  • $100M - $250M

    PetEdge's revenue is estimated to be in the range of $100M - $250M

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