Established Expertise With over 60 years of experience in market research, Peters Marketing Research (PMR) demonstrates deep industry knowledge and established client trust, positioning it as a reliable partner for comprehensive research solutions.

Technology Integration PMR utilizes internally developed software and advanced technology such as HTTP/3 and LiteSpeed, offering opportunities to showcase innovative solutions that align with clients demanding cutting-edge research tools.

Niche Focus Specializing in healthcare, consumer, and business databases, PMR can target clients within these sectors who require tailored research capabilities, opening avenues for sector-specific growth.

Growth Potential Operating with a revenue range of 1 to 10 million and a relatively small team, PMR has growth room by leveraging its experienced staff and expanding into larger market segments or increasing service offerings.

Competitive Position Compared to larger competitors like Ipsos and Nielsen, PMR’s agility and personalized service approach can appeal to clients seeking specialized, boutique research services with a focus on quality and customization.