Insights

Recent Acquisition Synergy MarketCast's acquisition of Phoenix Marketing International enhances its capabilities in advertising measurement and analytics, providing an opportunity to cross-sell integrated research solutions to existing clients seeking comprehensive brand and consumer insights.

Expanding Service Portfolio Phoenix's expertise in advertising testing and measurement, especially within the entertainment and brand sectors, presents sales potential to clients looking to optimize advertising effectiveness through sophisticated analytics and consumer research.

Technology Integration The company's utilization of advanced tech tools like NetSuite ERP and data analytics platforms indicates readiness to support data-driven decision making, positioning it to attract enterprise clients prioritizing digital transformation and robust measurement solutions.

Leadership & Talent Recent strategic hires of senior executives in client services and business consulting suggest a focus on strengthening customer relationships and expanding tailored solutions, offering opportunities to upsell and deepen client engagement.

Market Positioning Operating in a space with large competitors like Nielsen and Kantar, Phoenix’s niche focus on advertising effectiveness and innovative research methods allows targeted outreach to brands seeking specialized insights, opening doors for new client acquisition in competitive markets.

Phoenix Marketing International Tech Stack

Phoenix Marketing International uses 8 technology products and services including Oracle, RequireJS, jQuery UI, and more. Explore Phoenix Marketing International's tech stack below.

  • Oracle
    Enterprise
  • RequireJS
    Javascript Frameworks
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • HubSpot
    Marketing Automation
  • Microsoft
    Miscellaneous
  • Piwik
    System Analytics & Monitoring
  • Google Tag Manager
    Tag Management

Media & News

Phoenix Marketing International's Email Address Formats

Phoenix Marketing International uses at least 1 format(s):
Phoenix Marketing International Email FormatsExamplePercentage
First.Last@phoenixmi.comJohn.Doe@phoenixmi.com
96%
FLast@phoenixmi.comJDoe@phoenixmi.com
4%

Frequently Asked Questions

Where is Phoenix Marketing International's headquarters located?

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Phoenix Marketing International's main headquarters is located at 6423 Montgomery Street, Suite 12 Rhinebeck, NY 12572, US. The company has employees across 2 continents, including North AmericaEurope.

What is Phoenix Marketing International's phone number?

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You can contact Phoenix Marketing International's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Phoenix Marketing International's official website and social media links?

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Phoenix Marketing International's official website is phoenixmi.com and has social profiles on LinkedIn.

What is Phoenix Marketing International's SIC code NAICS code?

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Phoenix Marketing International's SIC code is 8742 - Management Consulting Services NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does Phoenix Marketing International have currently?

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As of October 2025, Phoenix Marketing International has approximately 71 employees across 2 continents, including North AmericaEurope. Key team members include Chief Marketing Officer, Battle City Esports: B. F.Vice President New Business Development: J. S.Vice President Information Technology: J. A.. Explore Phoenix Marketing International's employee directory with LeadIQ.

What industry does Phoenix Marketing International belong to?

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Phoenix Marketing International operates in the Market Research industry.

What technology does Phoenix Marketing International use?

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Phoenix Marketing International's tech stack includes OracleRequireJSjQuery UIjQueryHubSpotMicrosoftPiwikGoogle Tag Manager.

What is Phoenix Marketing International's email format?

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Phoenix Marketing International's email format typically follows the pattern of First.Last@phoenixmi.com. Find more Phoenix Marketing International email formats with LeadIQ.

When was Phoenix Marketing International founded?

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Phoenix Marketing International was founded in 1999.

Phoenix Marketing International

Market ResearchUnited States51-200 Employees

Phoenix Marketing International is now MarketCast! 

MarketCast acquired Phoenix Marketing International in 2022 to accelerate MarketCast’s advertising effectiveness research and product development. Together, the new MarketCast will combine MarketCast’s entertainment fandom research and Phoenix’s advertising testing and measurement platforms to position MarketCast as a research and analytics powerhouse for the world’s top brands and Creators.

With Phoenix now fully integrated into MarketCast, this LinkedIn page will not be updated. We encourage you to follow MarketCast at https://www.linkedin.com/company/marketcast/ or visit www.marketcast.com

Section iconCompany Overview

Headquarters
6423 Montgomery Street, Suite 12 Rhinebeck, NY 12572, US
Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1999
Employees
51-200

Section iconFunding & Financials

  • $25M$50M

    Phoenix Marketing International's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Phoenix Marketing International's revenue is estimated to be in the range of $25M$50M

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