Solar-Powered Facility Pocono Raceway is the world's first solar-powered sports facility, showcasing a commitment to sustainability and environmentally-friendly practices. This unique feature could be leveraged in sales pitches to eco-conscious event sponsors and partners.

Strategic Partnerships The recent partnerships with organizations like Esperion and Zoomph highlight Pocono Raceway's collaborative approach. These alliances not only enhance brand visibility but also open up opportunities for joint marketing campaigns that can attract new sponsors and attendees.

Award-Winning Venue Having received prestigious awards like the Event of the Year and the Joe Littlejohn Award, Pocono Raceway has established its reputation as a top-tier event destination. Sales teams can use these accolades to position the raceway as a premium choice for potential sponsors seeking high visibility and positive brand association.

Employee Engagement With a dedicated staff committed to creating memorable experiences, Pocono Raceway can offer sponsors the assurance of well-executed events and excellent customer service. This employee engagement can be a key selling point when pitching to sponsors seeking seamless event execution and attendee satisfaction.

Technology Integration By utilizing a tech stack including Google Ads, Google Tag Manager, and Crazy Egg, Pocono Raceway demonstrates a focus on leveraging technology for marketing and analytics. Sales representatives can highlight the raceway's tech-savvy approach to attract sponsors looking for data-driven promotion strategies and enhanced audience targeting.