Insights

Global Expansion Sweaty Betty has been expanding its physical presence globally, particularly in the United States, by opening new standalone stores and expanding office locations. This growth presents a sales opportunity to capitalize on the increasing brand visibility and consumer reach in these new markets.

Strategic Partnerships Through partnerships with companies like Hertility Health Limited and Busylizzy Mum Ltd, Sweaty Betty is diversifying its product offerings and reaching new target audiences. Sales development representatives can leverage these partnerships to introduce complementary products and expand the customer base.

Innovative Product Launches Sweaty Betty's collaboration with Saucony on the Progrid Triumph 4 and its FemTech range developed with Hertility Health showcase the brand's commitment to innovation. Sales professionals can capitalize on the launch of new, unique products to attract customers looking for cutting-edge fitness solutions.

Customer-Centric Approach With a focus on empowering women through fitness and self-expression, Sweaty Betty creates products that resonate with their target audience. Sales development representatives can leverage this customer-centric approach to tailor their sales pitches and offerings to meet the specific needs and preferences of Sweaty Betty's loyal customer base.

Strong Market Positioning Sweaty Betty's reputation as a female-first activewear brand sets it apart in a competitive market. Leveraging this unique positioning, sales professionals can emphasize the brand's values and commitment to empowering women, appealing to customers seeking inclusive and empowering fitness apparel options.

Sweaty Betty Tech Stack

Sweaty Betty uses 8 technology products and services including Optimizely, Optimise, Google Data Studio, and more. Explore Sweaty Betty's tech stack below.

  • Optimizely
    A/B Testing
  • Optimise
    Affiliate Advertising Networks
  • Google Data Studio
    Business Intelligence
  • Microsoft Excel
    Editors
  • HTML
    Programming Languages
  • Miro
    Team Collaboration
  • YouTube
    Video Players
  • Google Analytics
    Web Analytics

Media & News

Sweaty Betty's Email Address Formats

Sweaty Betty uses at least 1 format(s):
Sweaty Betty Email FormatsExamplePercentage
First.Last@sweatybetty.comJohn.Doe@sweatybetty.com
83%
First@sweatybetty.comJohn@sweatybetty.com
12%
First.L@sweatybetty.comJohn.D@sweatybetty.com
3%
FirstLast@sweatybetty.comJohnDoe@sweatybetty.com
2%

Frequently Asked Questions

Where is Sweaty Betty's headquarters located?

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Sweaty Betty's main headquarters is located at 90 York Way Kings Place London, England N1 9GU GB. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Sweaty Betty's phone number?

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You can contact Sweaty Betty's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sweaty Betty's official website and social media links?

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Sweaty Betty's official website is sweatybetty.com and has social profiles on LinkedIn.

How much revenue does Sweaty Betty generate?

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As of April 2025, Sweaty Betty's annual revenue reached $750M.

What is Sweaty Betty's NAICS code?

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Sweaty Betty's NAICS code is 812113 - Nail Salons.

How many employees does Sweaty Betty have currently?

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As of April 2025, Sweaty Betty has approximately 1K employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: S. H.Chief Product Officer Sweaty Betty: H. H.Chief Marketing Officer: K. W.. Explore Sweaty Betty's employee directory with LeadIQ.

What industry does Sweaty Betty belong to?

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Sweaty Betty operates in the Retail industry.

What technology does Sweaty Betty use?

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Sweaty Betty's tech stack includes OptimizelyOptimiseGoogle Data StudioMicrosoft ExcelHTMLMiroYouTubeGoogle Analytics.

What is Sweaty Betty's email format?

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Sweaty Betty's email format typically follows the pattern of . Find more Sweaty Betty email formats with LeadIQ.

When was Sweaty Betty founded?

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Sweaty Betty was founded in 1998.
Sweaty Betty

Sweaty Betty

RetailEngland, United Kingdom1001-5000 Employees

We've been on a global mission to empower women through fitness and beyond since we burst onto the scene as the OG of female-first activewear back in 1998.

Fitness That Fits You
Train for success. Or to shut out the noise. Fitness looks different to everyone. In a world where our to-do lists are endless and the pursuit if perfection is ever present, we encourage women to release themselves from the daily pressure and say: don’t sweat it. Find fitness that fits you, however that looks.

Our Strength Is In Each Other
We’re driven by the spirit and ideas of the women that make up the Sweaty Betty community. They’re our sisterhood and together we build one another up by embracing our bodies and all that we can do with them.

Crafted To Create Joy
We obsess over the details and design our collections with ease and self-expression in mind. Synonymous with bold prints and supportive shapes, our feel-good leggings fuse performance with style through technical fabrics that keep up with you. 

With over 8,000 5* reviews, our bestselling Power legging is your sweat-wicking ‘squat-proof’ do-it-all legging for HIIT, studio and hikes (not forgetting the mid-morning coffee run). Enjoying a rest day? Our crease-free Explorer collection makes travelling and taking time out a breeze. 

And whether it’s your first, furthest or fastest run: our Zero Gravity run tights have been voted ‘Best Leggings’ by Women’s Running Awards and are designed for your best run yet.

Section iconCompany Overview

Headquarters
90 York Way Kings Place London, England N1 9GU GB
Phone number
NAICS Code
812113 - Nail Salons
Founded
1998
Employees
1001-5000

Section iconFunding & Financials

  • $100M$1B

    Sweaty Betty's revenue is in the range of $100M$1B

Section iconFunding & Financials

  • $100M$1B

    Sweaty Betty's revenue is in the range of $100M$1B

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