Strategic Partnerships Outdoor Voices has recently partnered with ClassPass, Chaco Footwear, and ShopDisney. Leveraging these collaborations can open up opportunities for cross-promotion and shared marketing efforts to reach new customer segments.

Product Innovation The launch of products like sporty dresses with built-in shorts showcases Outdoor Voices' commitment to innovation. Highlighting these unique features can attract customers seeking trendy and functional activewear, potentially driving sales.

E-commerce Technology Utilizing technology solutions such as Shopify, Google Workspace, and Amazon Pay can enhance the online shopping experience for customers. Optimizing these tools can improve conversion rates and boost e-commerce sales.

Recent Acquisition Being acquired by Consortium Brand Partners LLC offers access to additional resources and networks. Leveraging this acquisition to expand distribution channels and increase brand visibility can lead to sales growth.

Unique Brand Positioning Outdoor Voices' focus on 'freeing fitness from performance' sets it apart in the apparel industry. Emphasizing the brand's unique value proposition can attract consumers looking for a different approach to activewear, potentially driving sales through brand loyalty.