Insights

Strong Market Presence Pretzelmaker operates over 330 stores across 33 states in the U.S. and has expanded internationally with over 50 stores in Canada and Guam, indicating a solid regional and international footprint that presents opportunities for franchise partnerships and expansion support.

Innovative Product Line The company's pioneering introduction of bite-sized Pretzel Bites, Pretzel Dogs, and a variety of refreshing beverages showcases a focus on product innovation, opening avenues to collaborate on new menu items or LTOs tailored to regional preferences.

Market Positioning As the second largest soft pretzel brand in the U.S., Pretzelmaker enjoys a strong competitive position within the snack segment, making it an attractive partner for suppliers seeking to penetrate or expand within the fast-casual and snack retail sectors.

Technology Adoption Utilizing a modern tech stack including WordPress, SEO tools, and marketing automation platforms like SharpSpring, Pretzelmaker demonstrates a digital-forward approach, indicating potential sales opportunities in digital marketing, loyalty systems, or online ordering integrations.

Financial Growth Potential With annual revenues estimated between $50 million and $100 million and a sizable and active franchise network, there are significant opportunities to offer products or services that support ongoing growth, franchise development, and operational efficiency enhancements.

Pretzelmaker Franchising LLC Tech Stack

Pretzelmaker Franchising LLC uses 8 technology products and services including WordPress, MySQL, Google Fonts API, and more. Explore Pretzelmaker Franchising LLC's tech stack below.

  • WordPress
    Content Management System
  • MySQL
    Database
  • Google Fonts API
    Font Scripts
  • Modernizr
    Javascript Libraries
  • Underscore.js
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • SharpSpring
    Marketing Automation
  • Yoast SEO
    Search Engines

Media & News

Pretzelmaker Franchising LLC's Email Address Formats

Pretzelmaker Franchising LLC uses at least 1 format(s):
Pretzelmaker Franchising LLC Email FormatsExamplePercentage
First.Last@pretzelmakerfranchise.comJohn.Doe@pretzelmakerfranchise.com
49%
FLast@pretzelmakerfranchise.comJDoe@pretzelmakerfranchise.com
1%
First.Last@pretzelmakerfranchise.comJohn.Doe@pretzelmakerfranchise.com
49%
FLast@pretzelmakerfranchise.comJDoe@pretzelmakerfranchise.com
1%

Frequently Asked Questions

Where is Pretzelmaker Franchising LLC's headquarters located?

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Pretzelmaker Franchising LLC's main headquarters is located at 5555 Glenridge Connector, Suite 850. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Pretzelmaker Franchising LLC's official website and social media links?

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Pretzelmaker Franchising LLC's official website is pretzelmakerfranchise.com and has social profiles on LinkedIn.

What is Pretzelmaker Franchising LLC's NAICS code?

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Pretzelmaker Franchising LLC's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Pretzelmaker Franchising LLC have currently?

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As of December 2025, Pretzelmaker Franchising LLC has approximately 217 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Owner/President: B. G.Franchise Owner: F. S.Owner: G. P.. Explore Pretzelmaker Franchising LLC's employee directory with LeadIQ.

What industry does Pretzelmaker Franchising LLC belong to?

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Pretzelmaker Franchising LLC operates in the Food and Beverage Services industry.

What technology does Pretzelmaker Franchising LLC use?

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Pretzelmaker Franchising LLC's tech stack includes WordPressMySQLGoogle Fonts APIModernizrUnderscore.jsjQuerySharpSpringYoast SEO.

What is Pretzelmaker Franchising LLC's email format?

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Pretzelmaker Franchising LLC's email format typically follows the pattern of First.Last@pretzelmakerfranchise.com. Find more Pretzelmaker Franchising LLC email formats with LeadIQ.

When was Pretzelmaker Franchising LLC founded?

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Pretzelmaker Franchising LLC was founded in 1991.

Pretzelmaker Franchising LLC

Food and Beverage ServicesGeorgia, United States201-500 Employees

Founded in 1991, Pretzelmaker has been offering a variety of pretzel products baked fresh, twisted and baked in our stores right in front of the customer's eyes. Our pretzel products offer a great-tasting, low calorie, portable and convenient snack. As the second largest soft pretzel concept in the United States, we have over 330 stores located in 33 states domestically as well as over 50 international stores in Canada and Guam. 

Pretzelmaker's commitment to fresh quality products and innovative new menu items, make it a leader in the soft pretzel category. We were the first to introduce Pretzel Bites, pretzels in a new smaller, bite-sized and even more portable form and later the Pretzel Dog and Mini Pretzel Dogs. We also offer refreshing lemonade in a variety of flavors and a delicious line of blended drinks.

Pretzelmaker has built the pretzel business beyond "just the pretzel concept in the mall," into a brand with strong positioning, a product innovation focus and a compelling look and feel. For more information, please visit www.pretzelmaker.com or find us on Facebook® www.facebook.com/Pretzelmaker or follow us on Twitter® at www.twitter.com/Pretzelmaker 

For franchising information, please visit www.pretzelmakerfranchise.com

Section iconCompany Overview

Headquarters
5555 Glenridge Connector, Suite 850
NAICS Code
722 - Food Services and Drinking Places
Founded
1991
Employees
201-500

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Pretzelmaker Franchising LLC's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Pretzelmaker Franchising LLC's revenue is estimated to be in the range of $50M$100M

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