Insights

Market Position As a leading player in online travel with a broad customer base and a revenue range of up to one billion dollars, Priceline presents a significant opportunity to expand partnerships and enhance brand visibility within the competitive travel industry sector.

Technology Innovation Priceline's adoption of advanced tech tools like AI-powered Trip Intelligence and integrations with social media platforms such as TikTok Pixel indicates a forward-thinking approach, opening avenues for tech partnerships and data-driven marketing collaborations.

Recent Campaigns The launch of major sales events like Cyber Week 2025 demonstrates active promotional strategies that can be leveraged to upsell complementary products and services, especially during high-traffic promotional periods.

Strategic Growth The recent appointment of senior executives and leadership shifts suggest ongoing strategic developments, creating opportunities for targeted enterprise solutions and consulting services aligned with Priceline's evolving organizational goals.

Collaborative Opportunities Partnerships like Southwest Airlines' integration showcase Priceline's openness to expanding its distribution channels; similar collaborations with airlines, hotels, and local service providers could further diversify revenue streams and improve customer engagement.

Priceline Tech Stack

Priceline uses 8 technology products and services including TikTok Pixel, Open Graph, Windows Server 2008, and more. Explore Priceline's tech stack below.

  • TikTok Pixel
    Analytics
  • Open Graph
    Content Management System
  • Windows Server 2008
    Operating Systems
  • Priority Hints
    Performance
  • Python
    Programming Languages
  • Haskell
    Programming Languages
  • Tealium
    Tag Management
  • BlueJeans
    Web Conferencing

Media & News

Priceline's Email Address Formats

Priceline uses at least 1 format(s):
Priceline Email FormatsExamplePercentage
First.Last@priceline.comJohn.Doe@priceline.com
93%
F.Last@priceline.comJ.Doe@priceline.com
4%
FLast@priceline.comJDoe@priceline.com
2%
First.L@priceline.comJohn.D@priceline.com
1%

Frequently Asked Questions

Where is Priceline's headquarters located?

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Priceline's main headquarters is located at 800 Connecticut Avenue, Norwalk, CT 06854, US. The company has employees across 6 continents, including North AmericaAsiaOceania.

What is Priceline's stock symbol?

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Priceline is a publicly traded company; the company's stock symbol is BKNG.

What is Priceline's official website and social media links?

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Priceline's official website is priceline.com and has social profiles on LinkedInCrunchbase.

How much revenue does Priceline generate?

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As of October 2025, Priceline's annual revenue is estimated to be $712M.

What is Priceline's NAICS code?

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Priceline's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Priceline have currently?

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As of October 2025, Priceline has approximately 1.8K employees across 6 continents, including North AmericaAsiaOceania. Key team members include Chief Executive Officer: J. B.Chief Technology Officer: S. A.Chief Commercial Officer (cco): B. Z.. Explore Priceline's employee directory with LeadIQ.

What industry does Priceline belong to?

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Priceline operates in the Technology, Information and Internet industry.

What technology does Priceline use?

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Priceline's tech stack includes TikTok PixelOpen GraphWindows Server 2008Priority HintsPythonHaskellTealiumBlueJeans.

What is Priceline's email format?

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Priceline's email format typically follows the pattern of First.Last@priceline.com. Find more Priceline email formats with LeadIQ.

How much funding has Priceline raised to date?

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As of October 2025, Priceline has raised $55M in funding. The last funding round occurred on Dec 01, 1998 for $55M.

When was Priceline founded?

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Priceline was founded in 1998.
Priceline

Priceline

Technology, Information and InternetUnited States1001-5000 Employees

Priceline, part of Booking Holdings Inc., has been a leader in online travel for over 25 years. Through our innovative technology, we make travel affordable and accessible for all, helping millions of travelers each year experience the moments that matter most. Whether it’s a much-needed getaway, wedding, reunion, graduation, or rooting on a favorite team—those are the moments that nobody should miss out on.

We welcome people who are at the top of their game, who want to learn and grow with others and who take their work seriously – but not themselves. We’re building an inclusive and uniquely talented team to make sure our customers can be there for all of life’s important moments. Come join us!

Section iconCompany Overview

Headquarters
800 Connecticut Avenue, Norwalk, CT 06854, US
Stock Symbol
BKNG
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
1998
Employees
1001-5000

Section iconFunding & Financials

  • $55M

    Priceline has raised a total of $55M of funding over 3 rounds. Their latest funding round was raised on Dec 01, 1998 in the amount of $55M.

  • $500M$1B

    Priceline's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $55M

    Priceline has raised a total of $55M of funding over 3 rounds. Their latest funding round was raised on Dec 01, 1998 in the amount of $55M.

  • $500M$1B

    Priceline's revenue is estimated to be in the range of $500M$1B

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