Global Expansion Pura Vida has been expanding its retail locations internationally, opening new stores in South Africa and partnering with Disney. This global expansion indicates opportunities for sales growth in new markets and customer segments.
Charity Partnerships Through partnerships with organizations like the Coral Reef Alliance, Pura Vida has demonstrated a commitment to social causes. Leveraging these charity connections can create sales opportunities by attracting socially conscious consumers looking to support meaningful initiatives.
Collaborations and Collections Pura Vida has successfully launched themed collections like the Pride collection and collaborations with influencers like Charli D'Amelio. Developing more exclusive collaborations and limited-edition collections can drive sales by creating buzz and increasing customer engagement.
Sustainable Focus As a company that provides sustainable jobs to artisans worldwide, Pura Vida aligns with the growing consumer demand for eco-friendly and ethically sourced products. Emphasizing the sustainable aspect of their products can be a unique selling point that resonates with environmentally conscious customers.
Influencer Marketing Partnering with influencers like TikTok sensation Charli D'Amelio has proven successful for Pura Vida. Expanding influencer marketing efforts and collaborating with a diverse range of influencers can help increase brand visibility and drive sales among their fan bases.
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1K$100M$1BPura Vida uses 8 technology products and services including TrackJs, Power BI, WordPress, and more. Explore Pura Vida's tech stack below.
| Pura Vida Email Formats | Percentage |
| Last@puravidabracelets.com | 40% |
| First@puravidabracelets.com | 29% |
| FLast@puravidabracelets.com | 27% |
| First.Last@puravidabracelets.com | 4% |
RetailCalifornia, United States501-1000 Employees
Founded in Costa Rica, Pura Vida Bracelets provides sustainable jobs to artisans worldwide and raises awareness for charities with products that give back. info@puravidabracelets.com (858) 232-4945
Company Overview
Funding & FinancialsPura Vida's revenue is in the range of $10M
Funding & FinancialsPura Vida's revenue is in the range of $10M
1-888-653-2347 
support@leadiq.com