Global Expansion Pura Vida Bracelets has recently opened new retail locations in South Africa and Michigan, showcasing a strong trend of expanding globally. These new locations present sales opportunities in diverse markets and allow for increased brand visibility.
Charitable Partnerships Through partnerships with organizations like the Coral Reef Alliance and Disney XD, Pura Vida Bracelets demonstrates a commitment to social causes. Leveraging these partnerships in sales efforts can appeal to socially-conscious consumers looking to support purpose-driven brands.
Product Diversification The launch of exclusive collections such as the Pride collection and the Summer Box indicates a focus on product diversification. Sales development representatives can capitalize on these unique offerings to attract a wider range of customers and drive sales through limited edition promotions.
Celebrity Collaborations Partnering with influencers like Charli D'Amelio from TikTok presents an opportunity to capitalize on celebrity collaborations. Sales teams can leverage these partnerships to target the influencer's fan base and generate buzz around exclusive product lines, potentially increasing sales revenue.
Eco-Friendly Branding Positioning Pura Vida Bracelets as a sustainable brand that provides artisans with jobs presents a sales opportunity to eco-conscious consumers. Emphasizing the eco-friendly aspect of the products can appeal to customers looking for ethically-produced items, leading to increased sales and brand loyalty.
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1K$100M$1BPura Vida uses 8 technology products and services including TrackJs, Power BI, Osano, and more. Explore Pura Vida's tech stack below.
| Pura Vida Email Formats | Percentage |
| Last@puravidabracelets.com | 40% |
| First@puravidabracelets.com | 29% |
| FLast@puravidabracelets.com | 27% |
| First.Last@puravidabracelets.com | 4% |
RetailCalifornia, United States501-1000 Employees
Founded in Costa Rica, Pura Vida Bracelets provides sustainable jobs to artisans worldwide and raises awareness for charities with products that give back. info@puravidabracelets.com (858) 232-4945
Company Overview
Funding & FinancialsPura Vida's revenue is in the range of $10M
Funding & FinancialsPura Vida's revenue is in the range of $10M
1-888-653-2347 
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