Boutique scale ROAR events group is a small firm with 2-10 employees and a broad service offering in event branding, design, planning, and online education, presenting an opportunity to position customized, high-touch solutions to client segments that value agility and personalized service.

Experience leverage With over 27 years in corporate and social events, ROAR can upsell advanced event design, experiential branding, and end-to-end production services to mid-market organizations seeking award ceremonies, conferences, incentive programs, and executive retreats.

Tech-enabled services ROAR’s tech stack includes analytics, email marketing, site performance and tracking tools, which can be leveraged to offer measurable ROI focused event campaigns, attendee engagement metrics, and post-event impact reports to clients.

Diverse event portfolio The wide range of event types from advisory meetings and tradeshows to virtual events and online education indicates opportunities to cross-sell integrated solutions for hybrid experiences, virtual platforms, and continuing education programs.

Revenue targeting Current revenue range suggests ROAR serves smaller or growing brands; sales efforts could target similar firms in the events services space that are expanding budgets for boutique, high-impact events or partner with larger agencies for white-labeled production and design.