New Product Line Launch Rocket Industrial recently expanded its product line with the launch of Zenith Fasteners and a private labeled product line called Zenith. This presents an opportunity for cross-selling and upselling to existing clients who may benefit from these new offerings.

Market Recognition Rocket Industrial has been consistently recognized as a Great Place to Work, showcasing its commitment to employee satisfaction and well-being. Leveraging this positive reputation can help in building trust with potential clients who value corporate culture and employee engagement.

Technological Advancements With a tech stack including platforms like HubSpot CRM and theTradeDesk, Rocket Industrial demonstrates a strong focus on leveraging technology for business growth. Highlighting these technological advancements can attract tech-savvy customers looking for innovative solutions.

B2C Experience Launch Rocket Industrial successfully launched a new B2C experience, indicating a shift towards focusing on direct customer engagement. Utilizing this new channel for sales and marketing can open up opportunities to reach a wider consumer base and drive revenue growth.

Acquisition of Preferredtape By acquiring Preferredtape, Rocket Industrial has expanded its product portfolio and service offerings. Leveraging this acquisition can provide additional value propositions to customers who might have diverse packaging needs, creating opportunities for increased sales volume.