Insights

Expanding Market Presence SÆTHER operates across four Nordic countries with a diverse portfolio of well-known international brands, indicating a strong regional footprint. This presents opportunities to collaborate on tailored marketing strategies, expand existing brand partnerships, and introduce new premium skincare, fragrance, and makeup offerings tailored to local consumer preferences.

Digital Transformation Recent partnerships with IMPACT Extend and the adoption of advanced tech solutions like PIM, DAM, and Azure demonstrate a commitment to modernizing operations. There is potential to explore additional digital tools and platforms to enhance supply chain efficiency, customer engagement, and data-driven personalized marketing for retail clients.

Product and Service Diversification With divisions dedicated to Luxury & Niche, Prestige, and Haircare, SÆTHER’s segmented approach allows for targeted service offerings. Sales opportunities exist in proposing specialized training, marketing support, and product education that align with each segment’s specific trends and customer demands.

Customer-Centric Strategy SÆTHER emphasizes close collaboration with retailers and personalized market insights, creating avenues for joint promotions, loyalty programs, and customized product bundles that cater to evolving consumer tastes in the Nordic beauty market.

Growth and Innovation Focus Building on a heritage of impressive growth and innovation, SÆTHER's dynamic and forward-looking approach suggests opening discussions around new market trends, emerging brands, and innovative beauty solutions to meet the rising demand for unique and sustainable products in the region.

SÆTHER Tech Stack

SÆTHER uses 8 technology products and services including Power BI, Amazon Web Services, Cloudflare, and more. Explore SÆTHER's tech stack below.

  • Power BI
    Business Intelligence
  • Amazon Web Services
    Cloud Hosting
  • Cloudflare
    Content Management System
  • Open Graph
    Content Management System
  • Microsoft 365
    Email
  • Office 365
    Office Suites
  • Webflow
    Page Builders
  • InRiver
    Product Information Management

SÆTHER's Email Address Formats

SÆTHER uses at least 2 format(s):
SÆTHER Email FormatsExamplePercentage
First.Last@saether.dkJohn.Doe@saether.dk
100%
First.Last@saethernordic.comJohn.Doe@saethernordic.com
100%

Frequently Asked Questions

Where is SÆTHER's headquarters located?

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SÆTHER's main headquarters is located at 11 Ryttermarken Farum, Hovedstaden 3520 Denmark. The company has employees across 2 continents, including EuropeAsia.

What is SÆTHER's phone number?

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You can contact SÆTHER's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is SÆTHER's official website and social media links?

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SÆTHER's official website is saethernordic.com and has social profiles on LinkedIn.

What is SÆTHER's NAICS code?

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SÆTHER's NAICS code is 8121 - Personal Care Services.

How many employees does SÆTHER have currently?

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As of April 2026, SÆTHER has approximately 374 employees across 2 continents, including EuropeAsia. Key team members include Ceo: P. P.Cmo: B. P.Chief Financial Officer (cfo): D. D. C.. Explore SÆTHER's employee directory with LeadIQ.

What industry does SÆTHER belong to?

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SÆTHER operates in the Personal Care Services industry.

What technology does SÆTHER use?

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SÆTHER's tech stack includes Power BIAmazon Web ServicesCloudflareOpen GraphMicrosoft 365Office 365WebflowInRiver.

What is SÆTHER's email format?

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SÆTHER's email format typically follows the pattern of First.Last@saether.dk. Find more SÆTHER email formats with LeadIQ.

When was SÆTHER founded?

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SÆTHER was founded in 1983.

SÆTHER

Personal Care ServicesHovedstaden, Denmark201-500 Employees

As the leading and experienced beauty distributor in the Nordics, SÆTHER represents a diverse array of well-known international brands within fragrance, makeup, haircare and skincare. 

SÆTHER operates across four Nordic countries; Denmark, Sweden, Norway and Finland and is organized into five divisions; Luxury & Niche, Prestige, Consumer, Haircare and Clarins Group. Each division is dedicated to identifying and leveraging opportunities for growth and expansion, developing tailored strategies that align with the specific trends and requirements of each market, while always meeting the demands and needs of our different brand owners. Our five divisions collaborate closely to ensure we deliver a seamless and comprehensive service to all our partners.

We provide our retailers with valuable insights, training, and support to drive sales and enhance customer engagement. By working closely with our retailers, we understand their target markets, and develop customized marketing and promotional strategies to help them achieve their goals. We strive to be a reliable and trusted partner, believing strong relationships are key to mutual success. 

At SÆTHER, we strongly believe that a personal approach helps us better understand our local markets and the need of their customers as well as challenges and opportunities – this is crucial in the dynamic Nordic markets where customer preferences and trends can vary significantly.

SÆTHER builds on a heritage of success and impressive growth, founded on respect, integrity, and loyalty – as we are deeply convinced that success is achieved through cooperation.

We are proud to be a dynamic company offering numerous career opportunities for those passionate about the beauty industry – and we are always seeking talented individuals who share our philosophy. Whether you are starting your career or looking to advance, we have exciting opportunities across our organization.

Section iconCompany Overview

Headquarters
11 Ryttermarken Farum, Hovedstaden 3520 Denmark
Phone number
NAICS Code
8121 - Personal Care Services
Founded
1983
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    SÆTHER's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    SÆTHER's revenue is estimated to be in the range of $1M$10M

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