Insights

Strong Industry Position SAMRO is recognized as Africa's leading Collective Management Organization and holds a respected reputation within the global music rights community, indicating a stable and influential market presence that could benefit from targeted industry partnerships and innovative rights management solutions.

Digital Engagement Recent initiatives like launching online appointment booking and hosting music business training programs demonstrate SAMRO’s openness to digital transformation, presenting opportunities to introduce advanced technology platforms for rights management, member services, and data analytics.

Educational Initiatives SAMRO’s active support for music seminars, workshops, and masterclasses highlights a commitment to developing local talent, suggesting potential for collaborations in educational technology, content delivery platforms, and sponsorships for music training programs.

Financial Growth With revenue estimated between 50 and 100 million dollars and a sizable workforce, SAMRO offers a substantial base for scalable partnerships in licensing technology, royalty management systems, and revenue optimization solutions tailored to the music rights industry.

Sustainability Focus SAMRO’s long-standing CSI programs and emphasis on supporting South African musicians present opportunities to align with sustainability initiatives, environmentally friendly event solutions, and social impact projects aimed at enhancing its community engagement and social responsibility efforts.

SAMRO Tech Stack

SAMRO uses 8 technology products and services including C3.js, Drupal, jQuery, and more. Explore SAMRO's tech stack below.

  • C3.js
    Charting
  • Drupal
    Content Management System
  • jQuery
    Javascript Libraries
  • Google Maps
    Maps
  • Webflow
    Page Builders
  • HSTS
    Security
  • Google Tag Manager
    Tag Management
  • HTTP/3
    Web & Portal Technology

Media & News

SAMRO's Email Address Formats

SAMRO uses at least 1 format(s):
SAMRO Email FormatsExamplePercentage
First.Last@samro.org.zaJohn.Doe@samro.org.za
92%
Last@samro.org.zaDoe@samro.org.za
6%
First.Middle.Last@samro.org.zaJohn.Michael.Doe@samro.org.za
1%
First.Middle@samro.org.zaJohn.Michael@samro.org.za
1%

Frequently Asked Questions

What is SAMRO's official website and social media links?

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SAMRO's official website is samro.org.za and has social profiles on LinkedIn.

What is SAMRO's NAICS code?

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SAMRO's NAICS code is 71113 - Musical Groups and Artists.

How many employees does SAMRO have currently?

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As of December 2025, SAMRO has approximately 356 employees across 5 continents, including AfricaEuropeAsia. Key team members include Ceo: A. L.Chief Financial Officer: L. T.Chief Operating Officer: M. P. M.. Explore SAMRO's employee directory with LeadIQ.

What industry does SAMRO belong to?

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SAMRO operates in the Musicians industry.

What technology does SAMRO use?

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SAMRO's tech stack includes C3.jsDrupaljQueryGoogle MapsWebflowHSTSGoogle Tag ManagerHTTP/3.

What is SAMRO's email format?

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SAMRO's email format typically follows the pattern of First.Last@samro.org.za. Find more SAMRO email formats with LeadIQ.

When was SAMRO founded?

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SAMRO was founded in 1961.

SAMRO

MusiciansGauteng, South Africa201-500 Employees

The Southern African Music Rights Organisation (SAMRO) is a leading regional copyright administration business, dealing primarily with the administration of music Performing Rights on behalf of composers, authors, lyricists and publishers.
SAMRO’s primary role is to administer copyright in music creators’ and publishers’ intellectual property (i.e. their Performing Rights). It does so by licensing and collecting licence fees from music users (such as television and radio broadcasters, live music venues, retailers, restaurants and shopping centres) and distributing royalties to music creators.
For the past 60 years, SAMRO has built a solid legacy of supporting musicians in South Africa through a variety of corporate social investment (CSI) programmes. The organisation also boosts the local music industry by hosting regular seminars and workshops, and supporting conferences to help foster and develop creativity across all categories and genres of music.
The International Confederation of Societies of Authors and Composers (CISAC) has voted SAMRO as Africa's leading Collective Management Organisation (CMO) and the third most endorsed organisation amongst other CMO’s, cementing its position of being the most admired and respected African CMO by the global community and members.
SAMRO is committed to being a world-class African copyright administration business that upholds the highest standards of corporate governance, business ethics and management in its quest to make a valuable and lasting contribution to the lives of its members and to the music industry in general.

Section iconCompany Overview

NAICS Code
71113 - Musical Groups and Artists
Founded
1961
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    SAMRO's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    SAMRO's revenue is estimated to be in the range of $50M$100M

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