Insights

Strong Sustainability Focus Scandinavian Outdoor's long-standing commitment to sustainability and offering durable, eco-friendly outdoor equipment positions the company to attract environmentally conscious consumers. Emphasizing this aspect in marketing efforts can expand customer loyalty and appeal to the growing eco-aware outdoor niche.

Local Expertise With over 100 Finnish outdoor specialists and a 100% Finnish ownership structure, the company has a competitive advantage in providing expert advice tailored for challenging Nordic conditions. Leveraging this expertise in premium or specialized product lines could increase sales among serious outdoor enthusiasts.

Expanding Digital Presence Operating a multilingual online store supported by modern tech stack enables Scandinavian Outdoor to reach international customers beyond Finland. Investing further in digital marketing and localized content could boost online sales globally, tapping into the outdoor market worldwide.

Niche Market Positioning With a revenue range of 1M to 10M and focused product selection, there is an opportunity to differentiate through premium outdoor gear and exclusive collaborations. Targeting passionate outdoor segments such as winter sports or hiking could enhance revenue streams.

Partnership Opportunities The company's long history and reputation offer potential partnership opportunities with outdoor brands, eco-labels, or adventure travel companies. Collaborations can create co-branded products or bundled offerings to expand market reach and stimulate sales growth.

Scandinavian Outdoor Tech Stack

Scandinavian Outdoor uses 8 technology products and services including Criteo, Varnish, Open Graph, and more. Explore Scandinavian Outdoor's tech stack below.

  • Criteo
    Advertising
  • Varnish
    Caching
  • Open Graph
    Content Management System
  • React
    Javascript Frameworks
  • Nuxt.js
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Priority Hints
    Performance
  • Google Analytics
    Web Analytics

Media & News

Scandinavian Outdoor's Email Address Formats

Scandinavian Outdoor uses at least 2 format(s):
Scandinavian Outdoor Email FormatsExamplePercentage
First.Last@scandinavianoutdoor.comJohn.Doe@scandinavianoutdoor.com
100%
First.Last@scandinavianoutdoor.fiJohn.Doe@scandinavianoutdoor.fi
100%

Frequently Asked Questions

Where is Scandinavian Outdoor's headquarters located?

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Scandinavian Outdoor's main headquarters is located at Lukkosepänkatu, 7 Turku, Southwest Finland 20320, FI. The company has employees across 2 continents, including EuropeSouth America.

What is Scandinavian Outdoor's official website and social media links?

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Scandinavian Outdoor's official website is scandinavianoutdoor.fi and has social profiles on LinkedIn.

What is Scandinavian Outdoor's NAICS code?

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Scandinavian Outdoor's NAICS code is 44-45 - Retail Trade.

How many employees does Scandinavian Outdoor have currently?

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As of October 2025, Scandinavian Outdoor has approximately 67 employees across 2 continents, including EuropeSouth America. Key team members include Head Of Ecommerce & Marketing: K. H.Head Of Customer Experience: R. P.Ceo: J. R.. Explore Scandinavian Outdoor's employee directory with LeadIQ.

What industry does Scandinavian Outdoor belong to?

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Scandinavian Outdoor operates in the Retail industry.

What technology does Scandinavian Outdoor use?

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Scandinavian Outdoor's tech stack includes CriteoVarnishOpen GraphReactNuxt.jsjQueryPriority HintsGoogle Analytics.

What is Scandinavian Outdoor's email format?

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Scandinavian Outdoor's email format typically follows the pattern of First.Last@scandinavianoutdoor.com. Find more Scandinavian Outdoor email formats with LeadIQ.

When was Scandinavian Outdoor founded?

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Scandinavian Outdoor was founded in 1970.
Scandinavian Outdoor

Scandinavian Outdoor

RetailFinland51-200 Employees

Scandinavian Outdoor - Elämää ulkona jo 50 vuotta.

Me Scandinavian Outdoorilla olemme jo 50 vuotta tehneet töitä sen eteen, että kaikki voisivat nauttia elämästä ulkona. 

Suomalaisten juurten ansiosta tunnemme hyvin luontomme monimuotoisuuden, sen kaiken kauneuden sekä haastavat olosuhteet. Koska olemme itsekin intohimoisia ulkoilmaihmisiä, tiedämme, mitä vaatimuksia Suomen luonto asettaa ulkoilijalle ja retkeilijälle. Tiedämme myös, että jos varusteillamme pärjää kotimaamme vaihtelevissa olosuhteissa, niiden kanssa kyllä pärjää missä vain. 

Vastuullisuus on asia, josta nykyään puhutaan paljon, mutta meillä se on ollut toiminnan ytimessä jo vuosikymmeniä. Valikoimme tuotteemme tarkasti; haluamme myydä vain kestäviä tuotteita, jotka tuottavat sinulle iloa pitkään. Eräänlaista vastuullisuutta on sekin, että omistuspohjamme on edelleen 100 % kotimainen ja työllistämme Suomessa yli 100 retkeilyasiantuntijaa. 

Kun aloitimme partiolaisten tarvikekauppana pienessä partiotoimistossa vuonna 1970, emme osanneet kuvitellakaan missä olemme 50 vuoden kuluttua. Olemme kulkeneet pitkän matkan pienestä partiokaupasta tunnetuksi ulkoilu- ja retkeilyalan toimijaksi Suomessa ja ulkomailla. Tänä päivänä meillä on seitsemän kivijalkamyymälää sekä verkkokauppa, joka varustaa ulkoilmaihmisiä ympäri maailman. Säähän emme voi vaikuttaa, mutta elämästä ulkona voi silti nauttia! Toimintamme kulmakivenä ovatkin taitavat myyjämme, jotka ulkoilun asiantuntijoina löytävät parhaat ratkaisut kaikkiin olosuhteisiin.

Section iconCompany Overview

Headquarters
Lukkosepänkatu, 7 Turku, Southwest Finland 20320, FI
NAICS Code
44-45 - Retail Trade
Founded
1970
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    Scandinavian Outdoor's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Scandinavian Outdoor's revenue is estimated to be in the range of $1M$10M

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