AISC Advantage Highlight Selvaggio Steel’s AISC certification and strong fabrication capabilities to target contractors and developers seeking certified, high-quality structural steel and ornamental iron for both large-scale projects and residential installations.

Mid-market Focus With revenue in the $10–25M range and a 11–50 employee base, pursue mid-market construction firms and regional general contractors that require reliable steel fabrication partnerships without engaging the largest global suppliers.

Diversified Offerings Leverage capabilities in structural steel for large projects alongside ornamental iron and railing work to cross-sell to commercial developers and homeowners, expanding average project value per client.

Digital footprint Utilize the current tech stack signals to position as a modern, efficient shop; offer digital collaboration, project tracking, and post-installation support to win clients prioritizing transparency and timeliness.

Regional Presence Target nearby Illinois and Midwest contractors and retrofit projects, emphasizing local capacity, quick lead times, and compliance with local codes to outperform distant fabricators.