Security Services Expand Small to mid-sized security and investigations firm with 11-50 employees and a broad service line including corporate security, executive protection, loss prevention, and investigations. Potential sales opportunity: offer integrated security program outsourcing, risk assessments, and enhanced compliance services to grow core offerings.

Midmarket Target Revenue range of 1M-10M places Sentinel in the midmarket, a segment often seeking scalable security technology, managed services, and cost-effective audits. Opportunity to present bundled solutions combining security audits, surveillance, and event security with optional managed services.

Tech Adjacent Current tech stack includes Google Ads, analytics tracking, maps, and security-focused tools. Potential upsell for cybersecurity hardening, website security, lead generation optimization, and CRM-driven service delivery improvements using SharpSpring and related platforms.

Brand Footprint Recognition from Highland Award in 2015 signals credibility in administrative services. Leverage as a talking point for enterprise partnerships, insurance clients, or municipal security contracts that value award-winning reliability and proven service quality.

Growth Levers Service breadth spans events, executive protection, litigation support, and audits, suggesting cross-sell opportunities across client risk profiles. Propose integrated risk management programs, loss prevention analytics, and advisory services to deepen client relationships.